Elevate Holistics and the Green Workforce Revolution
In recent years, the cannabis industry in the United States has emerged as one of the most significant sectors for job creation, pointing to a growing need for a knowledgeable and skilled workforce. Elevate Holistics, a leader in telehealth services surrounding medical cannabis, has taken a notable stance on this matter, calling on professionals from various backgrounds to contribute to what CEO Aspen Noonan describes as the 'green-workforce revolution.'
Facts and Figures: The Workforce Landscape
According to the Vangst Jobs Report 2025, the U.S. legal cannabis industry supports approximately 425,002 full-time equivalent (FTE) jobs. This translates into a major employment driver in an otherwise fluctuating economic landscape. Although a slight decline of 3.4% in employment was observed from 2023, retail sales in the cannabis sector soared to an impressive $30.1 billion, with projections indicating growth to $34 billion by the end of 2025.
Markets like New York, Mississippi, and Ohio have shown remarkable growth, indicating that emerging markets are recruiting aggressively. In particular, New York saw a remarkable hiring surge of about 209%. On the flip side, established markets such as Illinois and Colorado are currently experiencing a contraction in jobs. This trend emphasizes a shift from rapid expansion to operational discipline, showing that the industry is maturing and adapting.
Elevate Holistics' Commitment to Workforce Development
Aspen Noonan highlights that Elevate Holistics is not just a destination for careers but also a progressive platform for professional development in the cannabis industry. The company’s corporate commitments are focused on several key areas:
- - Career Pathways: Elevate Holistics is expanding its internal training initiatives to help staff develop crucial skills in clinical compliance, telehealth operations, patient education, and regulatory advocacy.
- - Diversity and Inclusion: To foster social mobility, the company prioritizes hiring from under-represented communities, including veterans and professionals transitioning from other sectors. This commitment ensures a varied workforce that reflects society's diversity.
- - Workforce Flexibility: With a telemedicine model, Elevate Holistics provides remote as well as hybrid roles, aligning with modern workforce expectations and ensuring greater accessibility to employment across various geographic areas.
- - Telehealth and Cannabis Integration: As healthcare and cannabis become increasingly intertwined, roles within the industry are evolving. Elevate Holistics aims to position employees not only in traditional roles like 'budtender' but also in high-demand, regulated careers that link healthcare, technology, and legal compliance.
Why the Timing is Crucial
The employment trends are at a decisive crossroads for the cannabis workforce. Emerging markets are rapidly hiring for a range of roles, including technicians, compliance officers, and operations managers, while even mature markets are adapting to new operational efficiencies. The decline in traditional roles highlights the need for professionals who can navigate the intricate landscape of cannabis regulations, especially in a climate where multiple industries—healthcare, IT, logistics—are increasingly overlapped, making cannabis an attractive field for career builders.
Elevate Holistics: A New Era of Cannabis and Careers
Founded in 2019 and based in Tulsa, OK, Elevate Holistics stands out as a women-led telehealth company focused mainly on medical cannabis recommendation services. Under Aspen Noonan’s leadership, Elevate Holistics has expanded into a multi-state provider, fostering a direct community connection while also acting as a significant player in the green workforce. With ongoing trends indicating a bright future, Elevate Holistics envisions itself not just as a facilitator in the cannabis space but as a pioneering force for career opportunities that are here to stay.
In conclusion, as the cannabis industry continues to evolve, the opportunities for professionals to find meaningful careers within this field are boundless. Elevate Holistics encourages individuals from all walks of life to explore the emerging roles that will define the future of the green workforce.