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Revolutionizing the Tourism Industry: Digitalization Seminars in Tokyo

In an age where technology reigns supreme, the Tokyo Metropolitan Government and the Tokyo Tourism Foundation are facilitating a vital initiative aimed at empowering local tourism businesses through digital transformation. These seminars, comprising a series of four sessions, are designed specifically for those in the tourism sector who have yet to embrace the full potential of digital tools and technologies.

Why Digitalization Matters

The first and foremost objective of these seminars is to introduce participants to the fundamental benefits of digitalization. With the tourism industry rapidly evolving, businesses that don’t adopt digital strategies risk being left behind. During the seminars, attendees will learn how digital tools can streamline operations, enhance customer engagement, and ultimately boost profitability.

Seminar Details

The upcoming seminar is scheduled for January 19, 2024, from 14:00 to 16:10 at the Deloitte Tohmatsu Innovation Park (Room D), located in Marunouchi, Chiyoda-ku. This is an excellent opportunity for tourism-related businesses, particularly small enterprises and sole proprietors in accommodation, travel, food service, and retail, to explore the digital tools at their disposal.

Program Overview

The seminar kicks off with a keynote speech from Koji Tsurumoto, the CEO of Travel Voice Co., who will discuss the necessity of digital shifts and the key points to consider for implementation. Following this, attendees will get a chance to hear from Koji Tsukada, the head of EC Promotion at Beluna and Granbell Hotel, who will present real-world cases of SMEs successfully navigating their digital journeys.

The seminar will also address funding opportunities available for digital transformation through subsidies, providing attendees with practical assistance in securing financial resources for their digital endeavors.

Individual Consultation Sessions

An exciting aspect of the event is the opportunity for participants to engage in individual consultation sessions from 15:10 to 16:10. Here, attendees can seek personalized advice on their digital transformation challenges, ask direct questions to the keynote speakers, and learn about the application process for the tourism-related digital shift subsidies. To ensure the best experience, consultations will be conducted in a pre-reserved format, allowing for in-depth discussions tailored to each business's unique needs.

Registration Information

This seminar is free of charge, making it an accessible opportunity for local tourism operators to enhance their business capabilities. However, registration is limited to 50 people onsite and an additional 100 participants online, operating on a first-come, first-served basis. Interested parties should register by January 14, 2024, to secure their spot.

To sign up for the seminar and explore further details, visit the Tokyo Tourism Industry One-Stop Support Center's website.

Contact Information

For inquiries, please contact the event's management office at Deloitte Tohmatsu via email at [email protected] or call 080-3537-6499 between 10:00 and 17:00.

In conclusion, this final seminar of the fiscal year serves as a crucial platform for tourism-related businesses in Tokyo to embark on their digital transformation journey, ensuring they not only survive but thrive in the competitive landscape of the tourism industry.