How to Build an AI Promotion Team Directly Under CEOs: A Seminar

Seminar Overview

On September 16, 2026, at 1:00 PM, a hybrid seminar titled "How to Build an AI Promotion Team Directly Under CEOs" will be held in Shinjuku, Tokyo and online via Zoom. Organized by Keiei Sanbo Co., Ltd, this seminar aims to impart essential knowledge for business leaders interested in effectively leveraging generative AI within their companies. Presenting at the seminar is Yukinosuke Matsuda, the Executive Officer and CEO of Primavela Co., Ltd, who has led the company to 17 consecutive years of growth.

Background

The implementation of generative AI is rapidly expanding, yet many small to medium enterprises struggle to make it work. Voices from various sectors highlight issues such as, “We adopted ChatGPT company-wide, but only a few employees are using it,” and “Delegating AI tasks to a young staff member did not yield results.” This seminar was designed recognizing that the real challenge lies not in the selection of tools or the proficiency of employees, but rather in the decision-making structure regarding who, what, and in what order decisions are made concerning AI integration.

Seminar Features

1. Understanding AI Utilization for SMEs: The seminar will elaborate on the "Three-Tier Structure Model for AI Utilization in SMEs" pursued by Primavela, enabling attendees to grasp how to identify their Critical Success Factors (CSFs).
2. AI Promotion Team Blueprint: Participants will learn how to design an efficient AI promotion team—not solely based on who knows AI well but on the necessary proximity to the CEO and roles defined within the project.
3. Actionable Templates Provided: Attendees will receive templates that can be immediately applied for establishing their teams.
4. Navigating Stagnation Phases: The seminar will share real-world case studies from member companies that successfully established teams, providing insights on overcoming common barriers.
5. Flexible Participation: Join the seminar in-person or online; spaces are limited, so early registration is encouraged.

Event Details

- Date & Time: September 16, 2026, from 1:00 PM to 2:30 PM (Registration starts at 12:45 PM)
- Location: Co-working Space by Favy, 4th Floor, Adhoc Shinjuku Building, 3-15-11 Shinjuku, Tokyo
- Capacity: 20 in-person attendees (first-come, first-served) and 40 online participants
- Fee: 3,000 JPY per person (tax included)
- Target Audience: CEOs frustrated with minimal AI usage among employees, those who have implemented an "AI Officer" without success, and business leaders seeking to establish a well-structured AI implementation plan.
- Registration: Sign Up Here

Speaker Profiles

Yukinosuke Matsuda

As the Executive Officer at Primavela Co., Ltd, Matsuda has achieved remarkable business success, with group revenues reaching 5.8 billion JPY. His book series, "Yabai Shikumi-ka," has surpassed 30,000 copies, delineating his insights into creating successful business frameworks in collaboration with CEOs.

Kenji Araya

Kenji Araya, the CEO of Keiei Sanbo and co-founder of the Generative AI Practical Academy, has dedicated his career to supporting small to medium enterprises after 10 years with Deloitte Tohmatsu Group. Currently, he also manages the Japanese tea brand "CRAFT TEA."

About the Generative AI Practical Academy

Launched in February 2026, this community focuses on helping SME executives actively implement generative AI as functional frameworks within their operations, emphasizing tangible results. The Academy employs a cyclical structure of learning and doing, ensuring that members are continuously engaged in both theoretical learning and practical application.

For more details, visit: Generative AI Practical Academy

Company Overview

- Name: Keiei Sanbo Co., Ltd.
- CEO: Kenji Araya
- Founded: November 2015
- Business Content: Management consulting and operation of executive community "Sanbo."
- Website: Keiei Sanbo