Understanding Why Companies Attract Young Talent: A Seminar by IMAJINA in Kochi

Seminar on Attracting Young Talent by IMAJINA

On June 27, 2026, the company IMAJINA, led by President Yoshiki Sekino, will be conducting a special seminar in Kochi City, aimed at executives and HR professionals. As the concept of human capital management gains traction, many companies struggle to implement actual organizational transformations, often resorting to mere disclosure. This seminar will unveil insights drawn from supporting over 3,000 companies, spotlighting methods for creating a 'true brand' that appeals to young, high-level professionals, along with scientifically-backed executive development techniques.

Societal Issues and Background: Lack of Educational Investment

Currently, a staggering 90.2% of management issues within Japanese companies focus on ‘strengthening human resources’. Larger enterprises particularly face an urgent need to enhance labor productivity and secure the next generation of leaders. Notably, Japan ranks 60th among 64 countries in management education, showcasing one of the lowest levels among developed nations. Furthermore, there exists a dramatic contrast in investment amounts in employee education between top global companies and Japanese firms, with a staggering difference of about 15 times. In Kochi Prefecture, the primary reason for the youth exodus to areas outside this region stems from psychological factors, such as a lack of 'recognition and brand power' and a 'desirable work environment', surpassing even salary concerns. The negligence of regional leaders in investing in education and branding, adhering to global standards, directly leads to the decline of local economies; it is a significant societal problem that must be addressed.

Three Key Components of Effective Human Capital Management Presented in the Seminar

Establishing Scientific Leadership

In partnership with the University of Cambridge, the seminar will introduce the psychological trait assessment tool 'OBPI'. This innovative approach allows companies to make informed decisions regarding employee placements and the selection of executive candidates based on scientific principles, rather than relying on experience or instinct.

Monetizing Educational Investments

Companies that actively engage in structured executive training witness a remarkable fourfold increase in revenue growth compared to their counterparts. The seminar aims to redefine such investments not merely as costs but as strategic initiatives that enhance corporate market value.

Cultivating Pride through Inner Branding

By embedding corporate philosophies within employees, companies can substantially reduce turnover risks, building a cultural environment that competes effectively against large metropolitan enterprises for talent recruitment.

Event Details

- Date: June 27, 2026 (Saturday) 10:30 AM – 12:00 PM
- Venue: Ote Pia Kochi Library, Meeting Room, 4th Floor, 2-1-1 Otemachi, Kochi City
- Target Audience: Business executives, board members, and HR professionals
- Participation Fee: Free
- More Information & Registration: IMAJINA Seminar Registration

About IMAJINA Co., Ltd.

Grounded in the belief that 'brands are created by the employees who work there', IMAJINA focuses on organizational transformation and human resource development through inner branding. With over 3,000 successful case studies, the company provides unique methods to instill corporate ideals within organizations.