#Japan #Tokyo #Collagen #BEAUTIFUL SILICA #Silica Day

Celebrating Silica Day: A New Beauty Proposition

On June 14, a new beauty initiative is set to trend as F.I.S. Corporation, based in Shibuya, Tokyo, introduces the ‘Collagen x Silica Experience Program’ under their plant-derived silica brand, BEAUTIFUL SILICA. This program is a part of the ongoing campaign, 'Silica Day Vol. 6', which aims to elevate beauty regimens in 2026.

As interest in beauty and wellness continues to grow, the market for collagen and inner-care products expands significantly. Notably, the beauty industry has also started to recognize the value of silicate, or silica, as a vital mineral that supports beauty from the ground up. Instead of merely focusing on collagen consumption, BEAUTIFUL SILICA aims to shift the narrative towards supporting collagen habits with silica, marking the launch of this innovative program.

Unveiling Silica's Beauty Benefits

Silica, the second most abundant mineral on Earth after oxygen, plays an essential role in our bodies. Known for its connection to beauty ingredients like collagen and elastin, silica has gained recognition in the beauty industry as a foundational mineral that enhances beauty. Unfortunately, our bodies cannot produce silica, and its levels reportedly decline with age. This reality aligns with the rising beauty approach that encourages individuals to consider silica alongside their collagen routine.

New Proposal for Existing Collagen Users

The 'Collagen x Silica Experience Program' specifically targets individuals who already maintain a collagen regimen. Participants will experience a novel beauty routine that combines plant-based silica with their traditional intake of collagen. BEAUTIFUL SILICA utilizes a unique technology to micronize silica derived from Japanese rice husks. The product is nearly tasteless and odorless, making it easy to incorporate into everyday beverages like water, tea, coffee, or miso soup without disrupting one’s usual beauty practices.

Program Highlights

• - Campaign Name: ‘Silica Day Vol. 6: Collagen x Silica Experience Program’
• - Enrollment Period: June 14, 2026 - June 30, 2026
• - Contents: BEAUTIFUL SILICA (50ml x 3 bottles)
• - Price: Regular price of ¥3,960 (incl. tax) is reduced to an introductory price of ¥1,980 (incl. tax).
• - Application Method: Participants can sign up through a dedicated entry form on the official website.
• - Eligibility: Applicants must currently be consuming collagen and agree to contribute to a simple weekly survey.

Please note, the program may end without prior notice.

Product Information

• - Concentration: With a silica concentration of 19260ppm, this product ranks among the top levels available on the market for plant-based silica solutions.
• - Pricing: Available in two sizes: ¥11,000 (incl. tax) for 500ml or ¥1,320 (incl. tax) for 50ml.
• - Development Background: Established over 40 years of specialized research in plant-derived silica, the product streamlines high-density 19260ppm silica into a stable liquid form. This superior concentration facilitates efficient absorption and effective intake due to its solubility.

Unique Features of