Macbee Planet Group Implements Employee Dispatch to Revitalize Local Communities through Public System

Macbee Planet Group's Initiative to Foster Community Revitalization

In a significant move towards corporate social responsibility (CSR), Macbee Planet Inc., based in Shibuya, Tokyo, has launched an employee dispatch program aimed at contributing to local revitalization projects in collaboration with the Japanese government. This initiative will be executed under the auspices of the Ministry of Internal Affairs and Communications' "Regional Revitalization Entrepreneur System," focusing primarily on the city of Hokuto, Yamanashi Prefecture.

Background of the Initiative

The primary objective of this program is to deepen the relationship between Macbee Planet and the community. The company believes that by engaging in the local public sector, they can provide valuable support and services. Employees will partake in various tasks within the set timeframe, under the direction of local authorities. Importantly, this initiative does not aim for expanded activities outside the framework of the program or an ongoing commitment beyond the defined period.

The "Regional Revitalization Entrepreneur System" allows employees from major metropolitan area companies to engage in activities that support local governments for a specified duration. While the local government pays companies for these contributions, the national government provides financial assistance for the costs involved.

Task Assignments

During their time in Hokuto, employees will undertake supportive work in the following areas:
1. Administrative assistance for meetings related to the Agricultural Project Council, including scheduling and logistical arrangements.
2. Organizing and confirming agricultural land leasing information records and data.
3. Providing administrative support for a trial operation regarding the shared use of agricultural machinery.
4. Assisting in updating online information for the Agricultural Promotion Public Corporation and related administrative tasks involving IT equipment updates.
5. Investigating the feasibility of utilizing telephone reception services, including confirming procedures and consolidating results.

It is important to note that these tasks are supplementary to local government-led initiatives, with the planning and decision-making authority remaining firmly in the hands of Hokuto’s administration.

Comments from Mayor Kunihiko Oshima

Mayor Kunihiko Oshima stated, "We welcome the cooperation from Macbee Planet through the dispatch of employees under the national program. During this period, we expect their assistance in necessary procedures and administrative tasks. We will continue to strive for smooth cooperation under appropriate roles and responsibilities."

Macbee Planet’s Unique Approach to Marketing

Founded on August 25, 2015, Macbee Planet operates on the principle of result-based marketing across all funnels, including awareness, acquisition, and retention. The company utilizes its unique tracking technology to predict Customer Lifetime Value (LTV) and optimize Return on Investment (ROI). Macbee Planet's approach incorporates data, technology, and consulting expertise to minimize client risk while maximizing customer acquisition.

For more information, visit Macbee Planet's official website.