Free Online Seminar for E-Commerce Entrepreneurs
Fabrica Communications, a wholly-owned subsidiary of Fabrica Holdings, is hosting a valuable online seminar targeted at e-commerce business operators. This event will take place on
October 7, 2025. It aims to help e-commerce entrepreneurs understand and implement effective Customer Relationship Management (CRM) strategies to solve common challenges.
We are proud to welcome
Rina Hiroshima from the
International Swan Group, which operates Gold Japan, a specialty store for plus-size women’s fashion. She will share their remarkable journey of implementing ActionLink’s CRM tool, which contributed to a staggering
40% increase in newsletter sales and a
200% boost in repeat sales.
Seminar Overview
E-commerce businesses frequently face issues such as rising advertising costs, stagnant customer lifetime value (LTV), and ineffective CRM tool utilization. This seminar will provide concrete case studies of successful implementations, offering actionable CRM tactics that participants can apply immediately. The seminar will comprise several parts:
Part 1: Real-World Implementation Case Study
- - Challenges and Concerns Before Implementing ActionLink
- - Steps Taken from Initial Setup to Operational Launch
- - Actual Utilization Techniques that Achieved 40% Increase in Newsletter Sales
- - Essential Factors for Connecting CRM Tools to Achieving Results
Speakers: Rina Hiroshima and facilitator
Atsuhiro Yamamoto from Fabrica Communications.
Part 2: What Are the Optimal CRM Strategies?
- - The Importance of CRM Today
- - Common Traits Among Successful Companies
- - Everyone Can Do It! Designing “Sellable Scenarios” and Automation Techniques
- - Cross-Channel Strategies Using LINE, Email, and SMS
- - Ten actionable scenarios to increase repeat rates that you can implement starting tomorrow.
Speaker: Atsuhiro Yamamoto of Fabrica Communications.
Part 3: Q&A Session
This section will be dedicated to addressing participant queries in real-time to provide specific answers to any doubts or questions.
Event Details
- - Date: October 7, 2025
- - Time: 15:00-16:15
- - Format: Online (Zoom Webinar)
- - Cost: Free (Registration Required)
- - Target Audience: E-commerce business operators
- - Archive Distribution: Registered participants will receive a URL to view the archived video later.
To attend, please register in advance
here.
Note: Q&A will be conducted through Zoom's Q&A feature in real time. If multiple participants are applying, please register individually.
Employees from competing companies in e-commerce platforms or consulting firms are not permitted to attend. Additionally, others may be turned away based on the speaker's discretion.
All seminar videos, content, and text are protected as intellectual property of Futureshop and the speakers. Distributing, publishing, or otherwise using these materials without authorization is prohibited.
Speaker Introductions
Rina Hiroshima
Position: E-Commerce Store Manager, International Swan Group
Profile: Rina joined International Swan Group in 2014, soon specializing in managing the