Redbarn Introduces Grab-A-Bull: A Revolutionary Dog Toy for Play and Safety

Redbarn Expands into the Dog Toy Market with Grab-A-Bull®

A New Era for Dog Play

August 4, 2026, marked a significant milestone for Redbarn, a family-owned business known for promoting premium nutrition for pets. The company has officially ventured into the world of dog toys, unveiling its latest innovation, the Grab-A-Bull®. This toy merges safety and engagement, allowing dogs to enjoy chewing bully sticks and collagen sticks in a more secure environment.

Innovative Design Meets Functionality

The Grab-A-Bull® is not just any dog toy; it features patented Vice Grip™ Technology that firmly holds treats in place, significantly minimizing risks associated with the last bit of a bully stick, known to pose choking hazards. By transforming a simple chew into an interactive play experience, this product aims to extend the duration of play and provide dogs with a more enriching experience.

Key Features:

1. Wobble Action: Encourages natural play behaviors, stimulating dogs both mentally and physically.
2. Durability: Built to withstand vigorous chewing sessions, ensuring it lasts longer than average toys.
3. Easy Cleaning: The removable parts can be washed in the dishwasher for hassle-free maintenance.

Meeting Pet Parent Concerns

As a response to the growing concerns among pet owners regarding the potential dangers of chews, Redbarn has designed the Grab-A-Bull® with safety in mind. Vice President of Marketing, Megan Robles, expressed the company's commitment: "We’re proud to build on the success of our bully sticks, which remain our most popular products, with the launch of Grab-A-Bull®. This innovative toy is a natural extension of our mission to enhance the safety and engagement of our furry friends."

The development of this toy reflects Redbarn's dedication to creating safe and enjoyable products that resonate with the needs of pets and their owners alike. It allows dogs to chew down to the last piece without the associated risk, ensuring a fun and secure playtime.

Availability

Currently, Grab-A-Bull® is available for $24.95 on Redbarn’s official website and will soon be found on platforms like Amazon and Pet Indy Retail. With its innovative design and safety features, it's clear that Redbarn is taking bold strides to provide pet parents peace of mind while offering a great experience for their dogs.

About Redbarn

Redbarn has been a trusted name among pet owners for over 30 years, catering to those who regard their pets as true family members. The company has developed a wide range of premium pet food and chews, grounded in the values of safety, transparency, and responsible sourcing. Known for their best-selling Air Dried Powerfood, Redbarn has received various accolades, including the 2025 Pet Insight Vanguard Award and Pet Age’s 2025 Editor’s Select Award, all reflecting their ongoing commitment to pet health.

To explore more about their innovative products or to make a purchase, visit Redbarn’s official website and follow them on social media @redbarninc for updates and insights into their latest initiatives.