#United States #Shelbyville #Nassar Development #Old Hickory Furniture #Beau Parsons

Old Hickory Furniture Announces New Ownership

Old Hickory Furniture, a legacy American furniture manufacturer, has officially announced a leadership transition under the new president, Beau Parsons. Established in 1899, this company has maintained its reputation for handcrafted hickory furnishings over the past 125 years. The transition represents a pivotal moment in the company’s history as it aims to strengthen its foothold within the hospitality and luxury residential sectors.

The latest decisions within Old Hickory Furniture reflect a commitment to enhancing U.S.-based production while actively pursuing strategic partnerships with luxury resorts, boutique hospitality projects, and premium residential developments throughout the nation. According to Parsons, the focus is not only on preserving the rich craftsmanship that Old Hickory is known for but also on intelligently scaling the business to meet increasing market demands.

Strengthening U.S. Manufacturing

A core part of this transition involves a significant collaboration with Nassar Development, a luxury land and building firm based in Colorado. Old Hickory Furniture will serve as the exclusive manufacturer of reclaimed wood case goods, cabinetry, and custom millwork for Nassar’s upscale mountain communities located in the Mountain West. This strategic alliance positions Old Hickory at the center of luxury residential development, ensuring that their furniture manufacturing processes are integrated into expansive design-build projects.

In addition to this collaboration, Old Hickory Furniture is enhancing its product lineup through innovative design partnerships. This includes the Max Humphrey Lodge Collection, marking the company’s first co-designed line, which reflects a modern interpretation of traditional lodge styles. With this collection, Old Hickory aims to broaden its visibility in the residential design market, aligning with contemporary tastes while respecting its historical aesthetic.

Embracing a New Era

Under Parsons’ leadership, Old Hickory Furniture is poised to take on new growth opportunities while reinforcing its dedication to American manufacturing. The mission is clear: to honor the brand’s heritage while expanding its capabilities to serve an ever-demanding luxury clientele. This proactive approach is essential for not only maintaining relevance in evolving markets but also for positioning the company to thrive.

As the brand transitions to this new chapter, Old Hickory is also committed to enhancing long-term value for its stakeholders. By fostering strategic partnerships and scaling manufacturing operations, the company aims to build on its century-plus legacy of American production—a commitment that resonates deeply in today’s business environment.

Preserving Handcrafted Tradition

Founded in Shelbyville, Indiana, Old Hickory’s dedication to creating high-quality, handcrafted rustic wood furnishings continues to attract attention from a wide range of clients, including historic lodges, hotels, and private residences. Through its rich heritage and robust desire for growth, the company is redefining itself for the modern luxury marketplace while staying true to its storied roots.

In conclusion, the leadership transition at Old Hickory Furniture represents more than just a change in management; it encapsulates a renewed vision for the future. As they navigate the complexities of today’s market, Old Hickory remains committed to quality, craftsmanship, and innovation in the beautiful world of furniture making.

For further information about Old Hickory Furniture and its impressive range of products, visit www.oldhickory.com.