Elijah Craig Bourbon Welcomes PGA Tour Stars Robert MacIntyre and J.T. Poston to Its Team

Elijah Craig Bourbon Welcomes PGA TOUR® Stars



In a significant move for both sports and spirits, Elijah Craig Bourbon has entered into a multi-year partnership with professional golfers Robert MacIntyre and J.T. Poston. This collaboration not only aims to enhance Elijah Craig’s brand visibility but also strengthens the connection between the world of golf and premium bourbon.

The announcement was made on March 11, 2025, affirming Elijah Craig’s commitment to aligning with athletes who resonate with the brand’s values of quality and dedication. Both MacIntyre and Poston are recognized figures on the PGA Tour, known for their impressive performances and charismatic personalities.

Profiles of the Golf Stars



Robert MacIntyre



Robert “Bob” MacIntyre, currently the 16th ranked golfer in the Official World Golf Rankings, has made a name for himself with two PGA Tour victories and three international wins. His latest accomplishments include triumphs at the 2024 Genesis Scottish Open and the 2024 RBC Canadian Open. Hailing from Scotland, MacIntyre turned professional in 2017 and has quickly gained recognition, including a spot on the European Ryder Cup team in 2023. As part of the sponsorship, Elijah Craig will feature prominently on MacIntyre's golf bag and will also support his caddie, Mike Burrow, integrating the bourbon brand into their golfing journey. MacIntyre's international appeal offers Elijah Craig a chance to connect with golf enthusiasts worldwide through marketing campaigns and social media initiatives.

J.T. Poston



J.T. Poston, a three-time PGA Tour champion, secured his latest victory at the 2024 Shriners Children's Open. Poston is admired for his approachable demeanor and love for outdoor activities, traits that align closely with the core values of Elijah Craig Bourbon. The brand will have its logo displayed on Poston’s attire, as well as on caddie Aaron Flener's sleeve. This partnership will create opportunities for Poston to promote Elijah Craig through various channels, fostering a deeper connection with fans.

Shared Values



According to Max Stefka, AVP of Global Whiskey Brands at Heaven Hill Distillery, the parent company of Elijah Craig, both golfers embody the ambition and quality that the bourbon is known for. In their statements, MacIntyre and Poston expressed enthusiasm about joining the Elijah Craig family, emphasizing the importance of consistency in both golf and bourbon craftsmanship.

Upcoming Initiatives



As Elijah Craig aims to cement its presence in the golf community, it is also gearing up for the 2025 Ryder Cup, where it is the official bourbon and worldwide supplier. The brand will launch a special campaign titled “Road to the Ryder Cup,” marking an exciting build-up to the prestigious event set to take place at Bethpage Black in Farmingdale, New York, this September.

In addition to sponsorships, the campaign will feature a speakeasy bar for fans during the Ryder Cup, creating an immersive experience that goes beyond just watching the tournament. This initiative also includes extensive media placements in golf publications, social media engagement, and promotional activities leading up to the event.

About Elijah Craig Bourbon



Founded in 1789 by Reverend Elijah Craig, known as

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