#Sustainability #Japan #Tokyo #IMPACT BOOK #Norinchukin Bank

The Launch of the 2026 Sustainability Report Supplemental 'Impact Book'

On August 31, 2026, Norinchukin Bank announced the release of its supplemental report titled 'Impact Book,' which accompanies its 2026 Sustainability Report. This book serves as a vital resource, showcasing the bank's commitment to solving challenges in the agricultural and forestry sectors as well as within local communities.

Insights and Approach

The 'Impact Book' includes case studies from the bank's Maebashi and Takamatsu branches, illustrating how these initiatives address critical issues in the agricultural sector and community development. It focuses on the transformations brought about by these efforts for stakeholders and quantifies the subsequent environmental, social, and economic impacts, providing a comprehensive picture of the outcomes.

Collaborating with Impact Circle Co., a company with extensive experience in supporting impact generation within financial institutions, businesses, and local governments, Norinchukin Bank aims to present a clear narrative of its mission and efforts.

1. Background of the 'Impact Book' Production

Norinchukin Bank operates under the profound purpose: ‘Devoting all our resources to life—working hand in hand with our stakeholders to foster agriculture, forestry, and fisheries, ensuring a future rich in food and life, and contributing to a sustainable planet.’ This mission drives the bank’s commitment towards offering support not just through financial lending but also through non-financial assistance mechanisms, such as business succession planning and market expansion.

Through this book, the bank illustrates how its initiatives create meaningful changes for stakeholders, reinforcing human, social, and natural capital. By doing so, it enables further value creation while ensuring the sustainability of the agricultural and forestry sectors. The aim is to enhance understanding and empathy toward these initiatives among stakeholders, promoting dialogue and collaboration for greater impact.

2. Key Highlights of the 'Impact Book'

(1) Linkage Between Strategy and Impact

The publication systematically outlines the bank’s purpose and materiality, exploring ‘why we take action,’ ‘who benefits,’ and ‘what impact results from those actions.’ This clarity is essential for stakeholders to grasp the broader context of the bank's work.

(2) Visualizing Impact Both Quantitatively and Qualitatively

The book presents not just numerical data but also qualitative insights obtained through interviews and discussions. By capturing the feelings and thoughts of stakeholders, along with the trials and errors that shape their actions, the book delivers a fuller understanding of the impacts of these initiatives.

(3) Creating Videos to Personalize Stakeholders’ Voices

In addition to written narratives, the book features videos that bring to life the voices of stakeholders, allowing readers to connect more intimately with the stories and intentions behind the initiatives.

Additional Resources

To explore the 'Impact Book,' visit this link.



Moreover, check out the video showcasing the initiatives of Sora-Uke LLC (Kagawa and Hyogo Prefectures) supported by Norinchukin Bank, which details their inspiring journey and meaningful impact through our collaboration. Click here to watch the video.

About Impact Circle

• - Company Name: Impact Circle Co.
• - Founded: July 29, 2021
• - Headquarters: 16th Floor, Sumitomo Real Estate Shiba Park Tower, 2-11-1 Shiba Koen, Minato-ku, Tokyo
• - CEO: Tomoshi Takahashi
• - Primary Services: Services/platforms for visualizing impact and impact finance solutions.

Contact Information

For inquiries, please contact:
Norinchukin Bank, Management Planning Department, Public Relations Communication Team
(Kurakata, Niwa) Tel: 03-6362-7172
Impact Circle Co.
(Omura, Suzuki) Tel: 03-6757-4532