#Japan #Chiyoda, Tokyo #NAVICUS #Webinar Strategy #Suzuki Planning

Discovering the Future of Vertical Video Marketing

On May 20, 2026, a groundbreaking webinar titled "Unlocking the Future of Vertical Video Marketing" will be held. This event is a joint effort by NAVICUS and Suzuki Planning, aiming to guide businesses in effectively utilizing vertical video content for marketing. With the rise of platforms like TikTok, Instagram Reels, and YouTube Shorts, vertical video has become indispensable for reaching audiences. However, many companies face challenges, such as increased view counts without corresponding revenue. This webinar aims to address these issues head-on by emphasizing proper planning and strategy over mere production.

Why Attend?

The marketing landscape is rapidly evolving, and businesses are struggling to convert views into actual sales. The aim of this webinar is to equip participants with actionable insights to create effective vertical video strategies that lead to tangible outcomes. Attendees can expect to learn:

• - How to transition from mere viewership to fostering buyer relationships.
• - Common pitfalls in video marketing and how to avoid them.
• - Key considerations for designing a successful vertical video strategy.
• - Effective techniques that combine production and marketing perspectives.

Target Audience

This webinar is perfect for:

• - Marketing practitioners eager to improve their social media campaign outcomes.
• - Businesses currently utilizing video marketing but struggling with conversion.
• - Individuals looking to start vertical video marketing initiatives.
• - Social media managers, marketing executives, brand managers, and public relations officers.

Webinar Details

• - Date and Time: May 20, 2026 (Wednesday) 12:00 PM - 1:00 PM (JST)
• - Format: Online (via Zoom)
• - Fee: Free
• - Bonus: Participants who complete a feedback survey will receive materials and a planning checklist post-event.

Program Overview

The agenda for the webinar includes:
1. Introduction of speakers and sharing of objectives.
2. Interactive quiz: Identifying reasons for ineffective campaigns.
3. An overview of current trends in video marketing and market context.
4. Strategies to engage audiences from interest to purchase.
5. Effective design points for achieving successful video outcomes.
6. Conclusion and guidance for future endeavors.

Featured Speakers

• - Yosuke Nishimura, Community Manager at NAVICUS

Joining NAVICUS in 2024, Yosuke has a background in developing and operating social media strategies for a diverse range of clients, from major beverage brands to financial corporations. He specializes in cross-platform strategies, including X (formerly Twitter), Instagram, TikTok, and social media advertising.

• - Masato Suzuki, CEO of Suzuki Planning

After gaining experience as an assistant director in film and television, Masato established Suzuki Planning in 2022, focusing on short-form video marketing for various clients. With over 1,000 videos produced, his work has received several industry accolades, highlighting his effectiveness in crafting compelling video content.

About Suzuki Planning

Suzuki Planning boasts over 1,000 projects ranging from corporate videos to web commercials, with a strong emphasis on short-form videos suitable for social media. The company prides itself on its collaborative approach, ensuring each project resonates with audiences while also contributing to clients' long-term growth. Their track record includes significant awards, showcasing their industry prowess.

About NAVICUS

As a leader in social media strategy design, NAVICUS helps businesses and municipalities enhance their communication efforts. Their services extend across various sectors, effectively optimizing campaigns to yield impressive follower numbers and engagement rates. With their recent integration into the PR TIMES group in December 2023, they continue to expand their influence and support to a wider range of clients.

For more information about registration and methodology, visit NAVICUS and Suzuki Planning.