Terry Valmassoi Steps Down as CEO of MasterSpas After 50 Years in the Industry

Terry Valmassoi Steps Down as CEO of MasterSpas



After an impressive tenure spanning over five decades in the spa industry, Terry Valmassoi, the CEO of MasterSpas, has confirmed that he will retire from his position effective June 30, 2026. Valmassoi, co-founder of MasterSpas in 1996, has played a pivotal role in shaping the company into a leader in the wellness and spa products market. Under his leadership, MasterSpas has grown to become the largest manufacturer of hot tubs in the USA, as well as the leading manufacturer of swim spas on a global scale.

Valmassoi's journey in the spa sector began at a remarkably young age. He started working when he was just 16, and by the age of 19, he owned his own business, which set the foundation for a long and successful career defined by innovation and excellence. His hands-on experience and entrepreneurial spirit have greatly influenced the culture and operational framework of MasterSpas.

Kevin Richards, currently serving as the president of MasterSpas, will take over as CEO following Valmassoi's retirement. Richards has been a part of the MasterSpas team for 30 remarkable years, holding various roles, including vice president of sales and marketing. He expressed, "Terry's passion, determination, and unwavering commitment to excellence have not only defined our products but have also cultivated a culture that embodies our core values at MasterSpas."

MasterSpas, headquartered in Fort Wayne, Indiana, operates out of a state-of-the-art manufacturing facility covering 614,000 square feet on a 45-acre campus. This established operation allows the company to maintain a high standard of quality, producing 100% of its hot tubs in the USA while incorporating both domestic and international components. The diversity of products offered by MasterSpas includes premium hot tubs, swim spas, cold tubs, and saunas, with the signature line of swim spas developed in collaboration with 23-time Olympic gold medalist Michael Phelps.

As Terry Valmassoi transitions into retirement, he will continue to contribute to the company as a Board member, ensuring that the vision and values established over the years persist. His legacy at MasterSpas is characterized by a commitment to customer satisfaction and innovation in wellness products, a philosophy that will continue under Kevin Richards’ leadership.

This change in leadership occurs against a backdrop of increasing demand for wellness products globally, as consumers are increasingly seeking products that promote relaxation and physical well-being. MasterSpas has stayed ahead of the curve by adapting to these trends, positioned well to cater to current market needs.

With more than 150 years of combined experience among its executive team, MasterSpas is poised to continue its expansion and innovation in the spa industry, building on the strong foundation laid by Terry Valmassoi. As the company looks to the future, it remains committed to its mission of providing high-quality wellness products that enhance the lives of customers worldwide.

For more details on MasterSpas and its offerings, visit www.MasterSpas.com.

Topics Consumer Products & Retail)

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