Metoree Launches TV Ads in Aichi's Nishimikawa Area
Metoree, a comprehensive industrial product search service operated by ZAZA Corporation, will debut its television commercials in the Nishimikawa area of Aichi Prefecture starting December 1, 2025. This initiative is aimed at increasing brand recognition and reaching a wider audience.
Background of TV Commercial Launch in Nishimikawa Area
Since its inception, Metoree has served as one of Japan's largest databases, offering information on over 500,000 products ranging from sensors and measuring instruments to packaging materials and electronic components. By organizing this information into more than 7,000 categories, Metoree has become an invaluable resource for engineers, researchers, and procurement professionals across the country. The service plays a crucial role in the digital transformation and efficiency improvement of B2B operations.
Previously, commercials were primarily aired in the Kanto, Tokai, Kansai, and Kyushu regions, gathering significant feedback from manufacturing hubs. Now, as part of its broader strategy to enhance user recognition, Metoree has decided to target the Nishimikawa area, recognized as a major industrial cluster, especially in the automotive industry. This campaign will run on KATCH, a cable television network in the region, covering cities such as Kariya, Anjo, Takahama, Chiryu, Hekinan, and Nishio.
TV Commercial Details
The commercial carries the tagline, "If you're looking for industrial products, choose Metoree!" In it, viewers will be introduced to the extensive resources Metoree offers, highlighting over 500,000 listed products and 80,000 registered businesses. The aim is to communicate Metoree's convenience and appeal to potential users.
Through this TV campaign, Metoree hopes to provide a new option for those struggling with product selection, encouraging them to start their searches with Metoree and thereby expanding its user base further.
About the TV Commercial
The title of the commercial is:
Metoree, Your Choice for Industrial Products!
The ad features Ayako Tsukishima, a model who has collaborated with various brands including Hotel Okura Tokyo, Panasonic Homes, and Seibu Prince Hotels & Resorts.
You can watch the commercial at the following link: Metoree TV Commercial
About Metoree
Metoree stands at the forefront of industrial product search services in Japan, offering vital information across a spectrum of categories tailored for engineers, researchers, and purchasing agents. With over 80,000 manufacturers and agencies featured, their service encompasses measuring instruments, processing and working machines, electronic components, testing devices, and packaging materials. Currently, Metoree is also available in five languages: English, Spanish, French, German, and Korean, aiding in solving industrial challenges and contributing to future advancements.
ZAZA Corporation, Metoree's parent company, aims to redefine B2B marketplace transactions and drive digital innovation within industries. This initiative aligns with their mission of implementing solutions for a better tomorrow.
Company Overview
- - Company Name: ZAZA Corporation
- - Location: JP Tower Nagoya, 21F, 1-1-1 Meieki, Nakamura-ku, Nagoya, Aichi Prefecture, Japan
- - CEO: Go Nagatsu
- - Established: July 4, 2017
- - Business Operations: Management of the DX platform for manufacturing industries, operation of the travel platform "airKitchen"
- - Affiliations: New Economy Alliance, Japan Society of Aerospace and Space Technology, Japan Society of Thermometry, and more.
- - Company Website: ZAZA Corporation
- - Metoree Homepage: Metoree
- - airKitchen Homepage: airKitchen
You can also follow Metoree on their social media channels:
For inquiries regarding this release:
Metoree Business Division, ZAZA Corporation
Email: [email protected]