Bowling TV: The First 24/7 Channel Exclusively for Bowling Lovers Launched by Triple B Media
Bowling TV: The Sport's First 24/7 Channel
In an unprecedented move, Triple B Media has unveiled Bowling TV, a dedicated 24/7 channel focusing exclusively on bowling. This remarkable addition to the television landscape is available on a variety of streaming platforms including Prime Video, LG Channels, Xumo Play, DISH TV, Bonusview, Sling Freestream, Plex, and the company's own Roku app.
The Popularity of Bowling
Bowling isn't just a pastime; it is a major hobby for many Americans—over 67 million enthusiasts engage in the sport, supported by a network of leagues across the country numbering in the tens of thousands. The essence of bowling as a spectator sport has been well-established since the days of shows like Wide World of Sports. According to Brendan Canning, co-founder and Chief Commercial Officer of Triple B Media, “With more than 1,600 FAST channels in operation worldwide, Bowling TV is unique as the only channel entirely devoted to this beloved sport.”
Collaborative Ventures
The launch of Bowling TV comes in partnership with the United States Bowling Congress (USBC), the sport's national governing body. The channel promises an exciting lineup of over hundreds of hours of live and archived professional bowling tournaments, showcasing both contemporary and historical competitions. Featured content will also come from various contributors, including renowned organizations like Matchroom Bowling and ZVL Bowling.
Chad Murphy, the Executive Director of USBC, expressed enthusiasm about the initiative, stating, “The Bowling TV FAST channel will enhance the sport’s visibility and provide innovative ways for our partners to connect with fans while promoting the rich history of bowling on a grand scale.” This new channel is expected to attract not just die-hard fans but also a broader audience, potentially introducing the sport to new viewers.
Other Fast Channels
In addition to Bowling TV, Triple B Media's extensive portfolio includes channels like Billiard TV, PowerSports World, ACL Cornhole TV, and Bark TV, indicating their commitment to diverse sports and recreational programming.
About Triple B Media
Founded as a full-service content creation company, Triple B Media has established a strong presence in the FAST television market. Recognized in the 2025 Inc. 5000 list of fastest-growing companies, they operate numerous networks, further diversifying the viewing options available to audiences.
About USBC
The United States Bowling Congress, recognized by the US Olympic and Paralympic Committee, serves as the sport's governing body, orchestrating extensive championship events and offering resources to the bowling community. With its headquarters in Arlington, Texas, the USBC is dedicated to promoting the sport and is responsible for various tournaments including the renowned USBC Open and Women's Championships.
With the arrival of Bowling TV, the future of bowling as a beloved sport on television looks promising. Viewers can expect an engaging array of programming that showcases the skill, competition, and community spirit ingrained in bowling culture.