#Japan #Tokyo #Collaboration #Y's for men #MASSES

Y's for men × MASSES Collaboration Collection Launch

Y's for men, a brand recognized for its sophisticated tailoring and artistic design philosophy by the designer Yohji Yamamoto, is set to launch an exciting collaboration with MASSES. This collection will be available starting August 22, 2025. The collaboration aims to blend Y's for men’s meticulous craftsmanship with MASSES's unique reinterpretation of vintage fashion elements, resulting in a distinctive range that resonates with fashion enthusiasts.

MASSES is a prominent name in Tokyo's street fashion scene, celebrated for its bold styles and innovative approaches that remix and mash up diverse influences into wearable art. By straying from fleeting trends and embracing a strong, artisanal ethos, both brands unite their distinctive visions in this collaboration.

The collection will showcase a total of 36 carefully crafted pieces that maintain the essence of black as the base color. Each item is designed with intricate patterns, high-quality textures, and a thoughtful balance of colors, embodying the spirit of MASSES and Y's for men. This careful attention to detail promises a robust presence and a new mood that enhances the identity of Y's for men × MASSES.

In addition to the collection's official launch, a POP-UP STORE will be hosted at Isetan Shinjuku Men's Building, 6th floor, from August 13 to August 19, 2025. This limited-time event provides a rare opportunity for customers to experience the complete collection first-hand, encouraging fashion aficionados to visit and discover the unique offerings.

The collection’s visuals have been captured by acclaimed photographer TAKAY, ensuring a striking representation of the collaboration. Photographic and video content related to the collection can be accessed through the official Y's for men website. The launch not only represents a new product line but also encapsulates the creative synergy between two influential brands within the fashion industry.

Details of the Collection:

• - Release Date: August 22, 2025
• - Available at: Y's for men direct stores, official online shop THE SHOP YOHJI YAMAMOTO, associated dealers; MASSES Nakameguro Main Store, official online store, MASSES dealers.

POP-UP STORE Information:

• - Duration: August 13 (Wednesday) to August 19 (Tuesday), 2025
• - Location: Isetan Shinjuku Men's Building, 6F Men’s Creators
• - Address: 3-14-1 Shinjuku, Shinjuku City, Tokyo 160-0022
• - Business Hours: 10:00 AM to 8:00 PM

This collaboration signifies a step towards a harmonious blend of craftsmanship and street culture, and it showcases the ever-evolving landscape of contemporary fashion. Don't miss this opportunity to experience firsthand the innovative creations that have emerged from the collaboration of Y's for men and MASSES.