#Japan #Chiyoda #Zeon #S-SBR #Low Rolling Resistance

Enhancing Sustainability with S-SBR Technology

Japan's Zeon Corporation, based in Chiyoda, Tokyo, is making significant strides in boosting its supply capacity for high-performance S-SBR (solution polymerized styrene-butadiene rubber), predominantly utilized in low rolling resistance tires. The company has recently completed the construction of production facilities in Singapore that will complement its existing setup at the Tokuyama plant located in Shunan, Yamaguchi Prefecture. This dual production strategy is designed to ensure a robust supply chain and is expected to start supplying the market with high-performance products by 2026 after a detailed prototyping period.

Currently, Zeon's combined production capacity across the Tokuyama plant and its subsidiary, Zeon Chemicals Singapore Pte. Ltd. (ZCS), reaches an impressive 125,000 tons per year. By increasing the proportion of high-performance S-SBR, which boasts enhanced wet grip, reduced rolling resistance, and improved wear resistance, Zeon aims to become a leading player in the market.

Market leaders have recognized the importance of S-SBR in enhancing vehicle fuel efficiency through its highly controlled molecular structure. Not only does it contribute to fuel savings, but its enhanced wear resistance also helps reduce dust emission, thereby aiding in the prevention of air pollution. This has led to the recognition of S-SBR as a 'SDGs Contribution Product,' reinforcing Zeon's commitment to addressing sustainable development goals.

The Innovative Edge of S-SBR

The core strength of Zeon’s S-SBR lies in its advanced technology for controlling molecular structures and excellent end-modification techniques. The introduction of high-performance grade production at ZCS, alongside the existing facility at Tokuyama, positions Zeon with a formidable global supply system. This strategic move will enhance the business potential of S-SBR products, leveraging increased value addition in the market and fulfilling the growing demand for sustainable tire solutions.

Zeon began its journey in S-SBR production in 1986 at the Tokuyama factory, gradually expanding its capabilities in line with technological advancements. The synergy created through the newly established production capabilities in Singapore aligns with Zeon’s ethos of contributing to the Earth's sustainability and the prosperity of humankind. Zeon’s corporate philosophy emphasizes its commitment to solving global challenges through innovative technologies, products, and services, particularly focusing on products like S-SBR that lead to significant environmental improvements.

In conclusion, Zeon Corporation is poised to not only meet rising market demands but also to drive environmental initiatives with its enhanced S-SBR production capabilities. By integrating innovation with sustainability, Zeon aims to set a benchmark in the automotive tire industry and reaffirm its position as a responsible corporate citizen committed to a greener future.