The Necessity of Reconstructing Team Building in Japanese Corporations

Imajina Inc., headquartered in Chiyoda, Tokyo, delivered a keynote speech at the DXPO, Japan's largest digital transformation exhibition, on August 21, 2025. The presentation addressed approximately 200 CEOs and leaders in sales and marketing, focusing on the theme of “The Future of Organizational Structure.”

Declining Presence of Japanese Companies on the Global Stage

Once dominant in the global market capitalization rankings, Japanese firms are now conspicuously absent from this list. Yoshiki Sekino, CEO of Imajina, highlighted a significant reason for this decline: the neglect of team building within organizations.

Human survival has always depended not on individual strength but on collaboration among peers. Historically, the Japanese have thrived on teamwork, especially during the agricultural age and the periods of rapid economic growth. However, modern organizations often fall into a trap where directing each of the ten team members to deliver “10” results in a total achievement of only 90 or 100. Sekino emphasized the importance of fostering an environment where collaboration can yield results of 120 or even 150 through synergy.

Responses from Participants

Feedback from attendees reflected a deep resonance with Sekino's insights:

- “This presentation made me realize how fundamental issues like team building have been postponed for too long.”
- “I appreciated the psychological aspects connected to marketing and branding; it was enlightening and actionable.”

The presentation was highly regarded for addressing the core issues facing organizations rather than surface-level tactics, offering substantial solutions and insights.

Future Aspirations

Imajina aims to support corporate team building through the infusion of core values and human resource development programs. Following this keynote, the company plans to expand learning opportunities with other organizations that share similar challenges, striving toward a society where individuals and companies grow simultaneously.

In line with these goals, Imajina is also seeking individuals passionate about broadening human and organizational potential. If you are interested in contributing to this mission, please reach out to us directly.

About Imajina Inc.

Imajina Inc. is a branding company that collaborates in the penetration of corporate philosophy, organizational development, and personnel training. Leveraging unique programs rooted in organizational psychology and behavioral economics, the firm supports each employee in becoming a living embodiment of the company's ideals. Through an integrated approach encompassing education, systems, and brand strategy, Imajina cultivates organizational culture and facilitates sustainable growth.