#Japan #Tokyo #Japan Home Staging #Kagukasu #Toshiya Kanemitsu

A New Initiative by the Japan Home Staging Association

The Japan Home Staging Association (JHSA), located in Koto City, Tokyo, has kicked off a new series titled 'Leaders Shaping the Future of the Industry.' This initiative aims to showcase the efforts of leaders within the home staging sector to enhance their social recognition and improve the overall quality of the industry. With the growing importance of sharing practical knowledge and strategies in the field, this series represents a substantial step toward addressing these needs.

The Purpose of the Series

The main objectives of the series include:
1. Communicating the Strategic Appeal of the Home Staging Industry: By highlighting the intriguing strategies within home staging, we aim to raise awareness and appreciation of its role in the housing market.
2. Showcasing New Value Creation: The series will introduce innovative case studies and successful business practices that demonstrate how the home staging industry can generate new value.
3. Attracting Young Talent and Players from Other Industries: The series also seeks to communicate the benefits of entering the home staging industry, particularly targeting young professionals and those looking to transition from different fields.

Spotlight on Toshiya Kanemitsu

In the inaugural feature, we explore the insights of Toshiya Kanemitsu, the representative of Kagukasu Co., Ltd. Kanemitsu has redefined home staging as a profession that transforms spaces into valuable assets, providing new perspectives for Japan’s housing market. His company employs a unique approach by analyzing over 8,000 data entries to design spaces that amplify property appeal.

Kagukasu emphasizes an integrated system where one dedicated professional manages the entire project, from planning to execution, thereby enhancing efficiency and quality. Through partnerships with leading companies like Seikagu, they aim to merge space design and furniture production for an improved residential experience.

Moreover, the firm is taking on challenges in renovation projects, craftsman training, and nationwide expansion to contribute to a sustainable and thriving industry. Kanemitsu holds a compelling vision for the future of home staging, and we delve into what his plans entail.


Image of Toshiya Kanemitsu, CEO of Kagukasu Co., Ltd.

Expected Outcomes from the Series

The Japan Home Staging Association anticipates several outcomes from this initiative:

• - Increased Social Recognition: By effectively communicating the concrete benefits of home staging, the association hopes to foster better understanding among both the general public and real estate professionals.
• - Promotion of Talent Development and Industry Entry: Featuring members' initiatives will provide stepping stones for young and cross-industry entrants, making it easier for them to join the home staging field.
• - Overall Quality Enhancement in the Industry: By sharing diverse efforts and practices, the series will support knowledge exchange among companies and stagers, contributing to professional growth.

Looking Ahead

The 'Leaders Shaping the Future of the Industry' series is set to continue, featuring various companies and practitioners from across the nation. The association remains committed to supporting healthy industry development through these real-world insights and stories.

About the Japan Home Staging Association

• - Name: Japan Home Staging Association
• - Location: 6-4-2 Kiba, KI Building 4F, Koto City, Tokyo 135-0042
• - Established: August 19, 2013
• - Executive Director: Toshiya Uenuma
• - Website: Japan Home Staging Association
• - Services: Operation of home stager certification programs, industry promotion activities, seminars, and collaboration with housing-related sectors.

For inquiries regarding this matter:

• - Contact: Public Relations, Japan Home Staging Association
• - Email: [email protected]
• - Phone: 03-6810-5708