Geneo United Elevates Leadership with Erin White as New President to Drive Innovation

Geneo United Welcomes Erin White as President



Geneo United, a prominent player in the Beauty Tech industry, has announced the appointment of Erin White as its new President. This marks a pivotal moment for the company as it seeks to strengthen its market position and drive innovation in beauty technology.

With a remarkable career spanning over two decades, Erin White brings extensive experience in med-tech and aesthetics. Known for her strong customer-centric approach, she has successfully led organizations towards transformative growth by aligning products and services with client needs. Erin's deep understanding of the industry is set to be a key driver for Geneo United as they enhance the renowned Glo2Facial treatment.

A Visionary Leader



Erin's dedication to excellence is exemplified in her philosophy, which emphasizes the importance of doing things right the first time. Under her leadership, Geneo United aims to implement a strategic vision that encompasses three core pillars:

1. Innovation: Erin is preparing an exciting roadmap aimed at advancing the Geneo United experience for both providers and consumers. The goal is to continuously push the limits of beauty technology and refine the Glo2Facial treatment to ensure it remains at the forefront of the industry.

2. Customer-Centric Focus: The new President emphasizes providing tremendous value to customers. By enhancing on-site support and improving digital tools, Geneo United is set to offer a superior customer experience that aligns with the needs of today's market.

3. Building a High-Performance Team: Recognizing the importance of a robust sales force, Erin is committed to fostering a culture of collaboration and creativity. Her focus will be on building a strong, sustainable sales team that nurtures relationships with customers and stakeholders, ultimately laying the foundation for long-term success.

A Legacy of Success



Erin White’s leadership style resonates with the innovative ethos of Geneo United. Tzipi Ozer-Armon, CEO of Lumenis®, expressed enthusiasm about Erin joining the team, noting her passion for innovation and a unique philosophy that aligns well with the company’s mission.

Geneo United’s success is underpinned by its parent company, Lumenis, a global leader in energy-based solutions for aesthetic and vision applications. With over fifty years of innovation, Lumenis continues to set benchmarks for excellence in the industry. Pollogen, a subsidiary of Lumenis, provides the innovative technologies that define Geneo United’s offerings, including the cutting-edge Oxfoliation™ process.

Innovating Beauty Tech with Glo2Facial



At the heart of Geneo’s product lineup is the Glo2Facial, a groundbreaking treatment designed to activate the body's natural processes for skin rejuvenation. By utilizing patented Oxfoliation technology, Glo2Facial enhances oxygen levels from within while offering a soothing and nourishing experience through natural serums. This treatment is recognized for its immediate and long-term effects while being completely non-invasive.

As Geneo United continues to gather accolades, including the prestigious 2023 Cosmo Holy Grail Award and the 2024 ELLE Tools Treatments Award, its commitment to delivering innovative skincare solutions remains unwavering. With Erin White at the helm, the company is poised to maintain its leadership in the Beauty Tech landscape.

Join the Movement



As Geneo United embarks on this new chapter with Erin White, they invite wellness enthusiasts to discover the Glo2Facial experience. Patients can access providers through the company’s website and become part of a transformative beauty journey.

With the right leadership and an exciting future ahead, Geneo United is ready to redefine beauty technology and enhance customer experiences like never before.

Topics Consumer Products & Retail)

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