#Japan #Tokyo #JT #Ploom AURA #Bronze Royal

Introducing the New Ploom AURA in Bronze Royal

Japanese tobacco giant JT has officially announced the launch of its latest color variant for the Ploom AURA heated tobacco device— the Bronze Royal. This striking addition to the series is set to hit the market on November 11, 2025, and will be available in limited quantities through the CLUB JT Online Shop and various Ploom Shops across Japan.

The Ploom AURA device focuses primarily on enhancing the smoking experience. With JT's proprietary heating technology, SMART HEATFLOW, users can expect an unrivaled satisfaction and the true taste of tobacco in every puff. Additionally, the newly integrated HEAT SELECT SYSTEM allows users to choose between four unique heating modes, customizing their experience to fit personal preferences.

With its elegant curves and sleek, compact design, the Ploom AURA is a perfect blend of aesthetics and practicality, elevating the smoking experience for its users.

The Bronze Royal color variant is the second release of the Limited Color Series for 2025. This color captures a timeless bronze glimmer, appealing to those who appreciate refined yet impactful styles. The device features a patterned front panel with sophisticated accents, emphasizing the individuality of its users.

Product Details

• - Device Name: Ploom AURA Starter Kit - Bronze Royal
• - Price: ¥2,980 (tax included)
• - Contents: Device, cleaning stick, USB Type-C™ cable

Note: The USB Type-C™ is a trademark of the USB Implementers Forum. The AC adapter is not included in the starter kit but is available for an additional ¥980 (tax included).

Starting November 11, 2025, customers can purchase the Ploom AURA Bronze Royal from:

• - CLUB JT Online Shop

CLUB JT Online Shop

• - Ploom Shops (including Sapporo, Ginza, Nagoya, Namba, Hiroshima, and Tenjin)

Ploom Shop Locations

• - Ploom STAND
• - Selected Tobacco Retailers

Please note that the CLUB JT Online Shop will launch the product at 10:00 AM on November 11, 2025. The Ploom Shop locations in Hiroshima and Sapporo will cease operations on December 5 and December 9, 2025, respectively, and the company expresses gratitude to loyal customers.

About Ploom

Ploom is dedicated to delivering an exceptional smoking experience to customers. The brand prioritizes the profound flavors that arise from unique blends, cutting-edge heating technology, and thoughtful design. It aims to ensure that every puff is a distinct pleasure, prompting users to choose based on flavor.

The Ploom AURA is a revolutionary device designed to transform the realm of heated tobacco products. Utilizing SMART HEATFLOW, it maximizes the extraction of tobacco flavor components, delivering satisfaction from the first puff to the last. The HEAT SELECT SYSTEM empowers users to tailor their smoking experience to their liking. Balancing beauty and practicality, its organic curves and compact design ensure a comfortable encounter.

Additionally, the Ploom CUBE offers similar flavors and functionalities but embodies the original style of the Ploom brand. Its rounded cube shape fits comfortably in the palm, providing an alternative for dedicated users who refuse to compromise on flavor or design.

Customer Support for Ploom

For inquiries, customers can contact the dedicated service at 0120-108-513, available from 10:00 AM to 9:00 PM, with a closure from December 30 to January 4.