#USA #Rochester #Cocktails #Fee Brothers #Fat Wash

Fee Brothers Unveils a Game-Changer in the Cocktail World

The fifth-generation family-owned company, Fee Brothers, has recently made headlines with the release of an unprecedented product line: water-soluble Fat Washes. Set to revolutionize the way savory cocktails are crafted, this new offering will allow bartenders to prepare these complex drinks with ease, speed, and consistency, eliminating the traditionally tedious processes.

Scheduled for a U.S. launch on June 1, 2026, and an international rollout in the fall, the Fat Wash line features three bold flavors: bacon, roasted duck, and brown butter. Each flavor is intended to elevate cocktails, bringing depth, aroma, and a velvety mouthfeel, all while streamlining the bartending process.

Jon Spacher, the President and CEO of Fee Brothers, shared his excitement for the product, stating, "We fell in love with savory cocktails to the point where we started making fat wash at home. Once we developed a water-soluble version with the same flavor profile and mouthfeel, it was an easy decision to share it with others."

Redefining Cocktail Preparation

Fat washing has long been a go-to method for enhancing the richness and complexity of cocktails. However, traditional techniques require hours, if not days, of maceration, extensive freezer space, and careful filtration, which can lead to significant product loss. The Fee Brothers Fat Wash has eliminated these challenges while retaining the flavor and texture that bartenders expect.

Designed to seamlessly blend with other ingredients without leaving an oily residue or separation, just a few dashes of Fat Wash can transform a drink, adding fullness and a luxurious texture that enhances the tasting experience.

As the popularity of savory cocktails surges, bars are searching for methods to introduce these innovative flavors without hindering service speed or overburdening staff. The Fat Wash is engineered precisely for this purpose, enabling establishments to include savory options in their menus, even in high-volume environments, while delivering consistent quality across shifts and locations.

A Shift in Operational Efficiency

“The Fat Wash represents a total game changer,” remarked Matt Green, founder and operator of Aqua Vitae. “It brings pure efficiency without any mess.”

Operational efficiency was paramount during the product's development. The new Fat Wash reduces ingredient and preparation costs while allowing venues to increase their profit margins, as it negates the need to fat wash entire bottles of spirits. By eliminating labor-intensive preparation, Fee Brothers Fat Wash helps operators safeguard their margins while confidently integrating savory cocktails into their repertoire. This initiative empowers bars to enhance the guest experience without additional pressure on back-of-house operations.

All three flavors are presented in five-ounce bottles equipped with a dash cap for easy dispensing. They're gluten-free and crafted to maintain flavor stability over time. With optimal storage, the Fat Wash boasts a recommended shelf life of three years from the manufacturing date.

Launch Events and Availability

The product will premiere in the U.S. on June 1, and it will be available via distributors and selected online retailers. In the European Union, the debut will occur in October at the Bar Convent Berlin trade show, which Fee Brothers anticipates will generate significant interest from cocktail bars and venues with high traffic looking to elevate their offerings.

About Fee Brothers

Established in 1864, Fee Brothers has remained a family-run business for five generations, headquartered in Rochester, New York. They specialize in producing premium bitters, botanical waters, cocktail mixes, shrubs, and syrups. Celebrated worldwide among bartenders for their commitment to handcrafted quality, consistency, and innovation, Fee Brothers continue to push the boundaries of mixology. For more information, visit feebrothers.com and explore their media package.

For interviews and more details, reach out to Jenny Stockdale at (562) 343-3604 or via email at [email protected]