#Japan #Osaka #SHINSAIBASHI #EXGEL #Seating Lab

Grand Opening of Exgel's Global Flagship Store in Shinsaibashi

On August 20, 2026, the renowned cushion brand Exgel is set to launch its largest global flagship store yet on the 8th floor of Daimaru Shinsaibashi. This store marks a significant milestone for Exgel as it features the brand's first full product lineup display along with unique seating pressure measurement services tailored to meet diverse customer needs.

About Exgel

Exgel, under the leadership of CEO Tsuji Ogawa and headquartered in Shimane Prefecture, is dedicated to enhancing 'the quality of sitting' through its innovative material, Exgel®, developed through extensive research in the medical and caregiving sectors. The new flagship store will not only benefit domestic customers but also cater to incoming international visitors eager to experience the superior comfort that Exgel products promise.

Store Expansion and Relocation

The relocation of the Exgel Seating Lab to Daimaru Shinsaibashi's 8th floor isn't just a mere move; it's an upgrade. The store will see its sales area increase by approximately 1.6 times, providing a spacious and inviting environment where customers can thoroughly experience a wide array of Exgel products. This move aligns with the brand's redefined concept of ‘Coloring Life Through Sitting,’ aimed at enhancing both the comfort and the aesthetics of seating.

Unique Features of Exgel Seating Lab

The Shinsaibashi store is specifically designed to allow customers to try out all Exgel products, making it the only store of its kind in the chain. Notably, the store offers the revolutionary ‘Seating Navi®’ measurement service, which assesses sitting pressure and visualizes body burdens and habits when seated. Trained Seating Advisors will provide personalized consultations based on measurement results, assisting customers in selecting products that best meet their needs for a comfortable sitting experience.

Product Highlights

Exgel's new flagship store will showcase several key product lines that enhance comfort in various sitting situations:

• - The Owl Series: Designed to support individuals who spend extensive periods seated, it utilizes Exgel’s unique pressure distribution technology to alleviate the strain on the sit bones, ensuring lasting comfort.
• - Hug Floor Seat LX Series: Offers a relaxing, enveloping seating experience through pelvic support tailored to the body, providing unprecedented comfort that's a step above traditional chairs.
• - Hug Drive Highest Series: Specifically crafted to enhance comfort during long drives, this series combines advanced pelvic support structures with Exgel material to minimize strain.

Store Information

• - Address: 1-7-1 Shinsaibashisuji, Chuo Ward, Osaka City, 8th Floor of Daimaru Shinsaibashi
• - Hours: 10:00 AM – 8:00 PM (aligned with Daimaru Shinsaibashi hours)
• - Phone: 06-6121-2414
• - Access: Directly connected via underground passage to Osaka Metro Midosuji Line Shinsaibashi Station (South Exit)

Future Outlook

The rebranding campaign behind Exgel emphasizes the value of the sitting experience and aims to communicate this worldwide. Crafted in a state-of-the-art factory in Okuizumo, Shimane Prefecture, Exgel products are meticulously made by skilled artisans, ensuring quality and durability.

The flagship store is poised to elevate the brand’s international presence, promoting understanding of healthy seating practices and the intrinsic value of the unique Exgel material.

To sum it up, the Exgel Seating Lab at Daimaru Shinsaibashi aims to redefine how sitting is perceived, transforming it into an art that enhances daily life. With a commitment to quality craftsmanship and innovative design, Exgel invites everyone to experience the ultimate in seating comfort.

For more information, visit Exgel's Official Online Shop.