#United States #Austin #PLANTERS #Peanutter #NUTmobile

PLANTERS® Brand is Back with the Search for New Peanutters!

The beloved PLANTERS® brand is rolling out an exciting opportunity for adventurous individuals to become part of their unique marketing team. Starting June 2026, three lucky college graduates will be hired as full-time Peanutters to drive the iconic NUTmobile across the country, serving as brand ambassadors while creating unforgettable experiences.

About the Role

The selected Peanutters will embark on an incredible year-long adventure, covering over 20,000 miles nationwide. Their role involves not just driving the 26-foot-long NUTmobile, but also engaging with fans, making media appearances, and crafting content for social media platforms. This job promises more than just a paycheck; it’s a chance to gain practical marketing and public relations experience in a way that few positions can offer.

Interested candidates can submit their applications until February 14, 2026, at BeAPeanutter.com. The ideal applicants are not just enthusiastic travelers; they must be charismatic storytellers with a knack for creating engaging content.

What’s It Like to Be a Peanutter?

Being a Peanutter is not your typical desk job. Instead, it’s about exploring different cities, meeting new people, and turning strangers into fans, all while driving a giant peanut. Last year’s Peanutter crew visited 46 states and interacted with over 160,000 people, spreading joy and smiles along the way.

“Life is simply better when you add a little fun,” says Patrick Horbas, the director of marketing for the PLANTERS® brand. The Peanutters are considered the ultimate snack squad, steering a giant peanut vehicle while creating memorable moments for everyone they encounter.

The position also includes benefits such as a competitive salary, meal and travel stipends, and full-time benefits, culminating in an opportunity to apply for permanent roles at Hormel Foods after the year-long tour ends.

Why You Should Apply

This unique role combines the thrill of travel with the chance to engage in fun and creative storytelling. If you’re someone who loves peanuts, enjoys adventures, and has a quirky sense of humor, this might just be the perfect opportunity for you. The job provides a platform to showcase your creativity and make lasting memories while participating in events like festivals, college campuses, and community gatherings.

How to Apply

To throw your hat in the ring, applicants need to submit a resume along with a short video showcasing their personality and humor—qualities that will help them shine as Peanutters. It’s all about being memorable and showing what makes you a great fit for this nutty adventure.

About PLANTERS®

Founded in 1906, the PLANTERS® brand has been an integral part of snacking culture in America. Known for a wide range of products—including salted and unsalted peanuts, nut mixes, and the iconic MR. PEANUT®—PLANTERS® stands out in the world of snacks. Owned by Hormel Foods Corporation, this brand continues to innovate and capture the hearts of snack enthusiasts.

Don’t miss out on this exceptional opportunity to be a part of a memorable journey in the PLANTERS® NUTmobile. Ready to roll? Check out BeAPeanutter.com to apply and get ready for the adventure of a lifetime!