Bybit Pay: Bridging Web3 and Offline Payments in Armenia

A New Era of Payments: Bybit Pay and Idram Partnership in Armenia

Bybit, the world’s second-largest cryptocurrency exchange by trading volume, is making waves in the financial technology landscape with its latest strategic partnership with Idram, a recognized provider of financial services in Armenia. This collaboration aims to streamline digital payment solutions, enhancing the accessibility of cryptocurrency transactions for users.

The ceremonial launch of the Bybit Pay and Idram partnership will take place in Yerevan, Armenia on October 22, 2025. Both companies will come together to address fintech partners and the payment community, discussing plans for the development of digital payment infrastructure and the introduction of innovative solutions in the region. This partnership marks a significant milestone in Bybit's ongoing efforts to integrate local payment solutions in various markets, allowing cryptocurrency asset holders to enjoy tangible benefits from their investments.

With this collaboration, users will be able to make payments via QR codes at more than 25,000 retail points throughout Armenia. Idram, a leader in Armenia's digital payment market with a 90% market share, has provided innovative payment solutions for two decades, consistently evolving its services to meet customer needs. This partnership opens up streamlined access to the Eurasian Economic Union market, home to over 185 million people.

Additionally, international users of Bybit Pay can make hassle-free payments through the app while visiting Armenia, ensuring convenience in their expenditure. Sophie Chen, the Head of Marketing for Bybit Pay, articulated that