#Japan #Tokyo #Ad-Virtua #Metaverse Advertising #Interactive Ads

Ad-Virtua Achieves 55 Million Impressions in Metaverse Advertising

Ad-Virtua Inc., based in Kita-ku, Tokyo and led by CEO Seitaro Mizuno, has officially announced a remarkable achievement: its metaverse advertising platform, also named Ad-Virtua, has reached a total of over 55 million ad plays. This milestone reflects the platform's success since its launch in June 2023.

Unique Advertising Model

Ad-Virtua has developed a distinctive mechanism for delivering advertising in various metaverse environments, including mobile applications and browser games. Unlike traditional web and video ads, Ad-Virtua employs an interactive ad format that synchronizes with user actions and gaze within a 3D space. This innovative approach maximizes engagement and enhances brand recognition, making advertising a seamless part of the user experience.

Growth Since Launch

Since the beginning of its service, Ad-Virtua has attracted numerous advertisers, including major domestic and international companies, leading to the impressive total of 55 million ad plays as of the end of September 2025. Notably, the platform reached 15 million plays just by April 2025, signifying a leap of 40 million plays within a mere six months. This rapid growth indicates that metaverse advertising is becoming increasingly accepted by both advertisers and users alike.

Future Developments

Looking ahead, Ad-Virtua plans to broaden its distribution channels and improve its analytics capabilities. The company is also committed to establishing new marketing techniques utilizing various metaverse and gaming environments, further exploring the potential of integrating gaming with promotional strategies.

Company Overview

Ad-Virtua Inc.

• - CEO: Seitaro Mizuno
• - Founded: August 2022
• - Location: 2-47-8 Akabane, Kita-ku, Tokyo, Daikoku Building 303
• - Website: https://corp.ad-virtua.com
• - Business Focus: Development and operation of the Ad-Virtua metaverse advertising platform, as well as consulting and contracting services for game app and metaverse development.

For the latest updates, follow Ad-Virtua on X (formerly Twitter) at https://x.com/ad_virtua.
To learn more about Ad-Virtua, visit the official website at https://ad-virtua.com.
For inquiries, please use the contact form at Ad-Virtua Contact.