Archive Streaming of Location Business & Marketing EXPO 2026
The Location Business & Marketing Association of Japan, known as LBMA Japan, has announced the commencement of streaming the archived sessions from the recent Location Business & Marketing EXPO 2026. This event took place on June 4-5, 2026, at the Tokyo Metropolitan Industrial Trade Center in Hamamatsucho, where numerous attendees gathered to explore the latest trends and insights in location-based marketing and services.
This year’s EXPO featured
25 informative sessions, packed with content from various experts and industry leaders. The focus centered around the effective utilization of geolocation data to enhance marketing strategies and service initiatives. Participants had the opportunity to engage in discussions led by respected speakers from various prominent organizations, such as ESRI Japan, SoftBank, and the Geotechnologies Corporation.
The highlight of this year's EXPO was the
LBM EXPO 2026 Grand Prize, awarded based on audience votes. The winners included:
1.
Geotechnologies Corporation
2.
SoftBank Corporation
3.
Unerry Inc.
4.
Yokohama City University
5.
Zenrin DataCom Co., Ltd.
Archive Sessions Available
Starting today, those interested can register for free and gain access to these sessions until the end of July 2026. Here’s a sneak peek of some of the sessions: