The Rise of 'Infinite Garlic Hormone Skewers'
In a remarkable twist within the Japanese casual dining scene, the latest offering from Kushikatsu Tanaka, the 'Infinite Garlic Hormone Skewers', has accomplished the astonishing feat of selling 10 million pieces within just six months of its launch. Priced at 50 yen (tax included 55 yen) per skewer, the dish has become a new favorite, resonating with customers who appreciate both its affordability and taste.
CEO Yoshio Sakamoto from Kushikatsu Tanaka Holdings expressed immense pride in reaching such a significant milestone. This achievement reflects a profound return to the company's roots: providing a welcoming, enjoyable environment for casual dining where guests can relish delicious skewers and drinks without financial worry.
The Concept Behind the 'Infinite Skewer'
As prices continue to rise across various sectors, dining out has become a luxury for many. Kushikatsu Tanaka recognized this challenge and sought to develop a dish that embodied their philosophy of being a community hub. The 'Infinite Skewer' was developed as an affordable and irresistible option to help people reconnect with the joy of casual dining.
By pricing the skewers exceptionally low at 50 yen each, Kushikatsu Tanaka aims to ensure everyone can indulge without hesitation. The enthusiasm behind this pricing choice underlines their commitment to accessibility.
The Irresistible Flavor Profile
What makes the 'Infinite Garlic Hormone Skewers' so addictive? The answer lies in its unique blend of ingredients:
1.
The Texture and Umami of Beef Hormone: The focal point of this dish lies in the use of beef hormone, adored in many Osaka-based recipes. Kushikatsu Tanaka has incorporated this well-loved ingredient to create a skewer that offers a distinctive chewiness and delicious umami flavor, surpassing the expectations of traditional skewers.
2.
Special Garlic Soy Sauce: Paired with the skewers is a specially crafted garlic soy sauce. This sauce, a harmonious blend of garlic and Kushikatsu Tanaka's signature broth, elevates the dish with explosive flavor. The sauce complements the natural savory notes of the hormone, ensuring that once you start, stopping is nearly impossible.
3.
Affordability Matters: For many potential customers, affordability is a key concern. Setting the price point at 50 yen (tax included 55 yen) was a conscious decision to encourage widespread enjoyment. The team behind this dish wanted everyone to savor this culinary delight without the strain often associated with dining out.
Community Engagement Through 'Super Happy Hour'
Kushikatsu Tanaka has brilliantly paired this offering with their 'Super Happy Hour', which allows guests to enjoy highballs and lemon sours at just 90 yen (tax included 99 yen) until 6 PM on weekdays. This combination creates an enticing deal: enjoy ten 'Infinite Skewers' and two drinks for under 1,045 yen, effectively allowing patrons to experience the bliss of 'senbero' culture (enjoying drinks and snacks for a low price).
Social Media Buzz
The launch of 'Infinite Garlic Hormone Skewers' ignited conversations across social media platforms. Customers rave about the irresistible flavor, sharing comments like, "I can eat this infinitely" and expressing shock at the unbeatable price of 50 yen per skewer. Loyal patrons have showcased their experiences, many noting they could enjoy a meal with just this dish and a drink for hours.
A Message from the CEO
Reflecting on this achievement, CEO Yoshio Sakamoto conveyed gratitude to the loyal customers. He emphasized that this product goes beyond a mere new dish; it is a representation of Kushikatsu Tanaka’s commitment to being a community-focused establishment.
As many question the value of dining out, he believes what customers desire most are quality experiences and satisfaction. This remarkable milestone of 10 million skewers sold is seen as a stepping stone, propelling them towards even more innovative offerings in the future.
Menu Details
- - Product: Infinite Garlic Hormone Skewers
- - Price: 50 yen (tax included 55 yen)
- - Availability: All Kushikatsu Tanaka locations, excluding the Tokyo Dome store.
For updates and more information, follow Kushikatsu Tanaka on their official social media channels.