Introducing memorif.: A Stylish and Functional Umbrella Collection with Waterfront

The Blooming World of memorif.

In an extraordinary collaboration, the flower art brand memorif. has unveiled a new collection of umbrellas alongside Waterfront. This innovative release brings both elegance and practicality to a widely appreciated accessory, showcasing the seamless integration of design with daily life. The release features a variety of designs inspired by the beauty of flower art, each piece capturing the essence of memorif.’s unique aesthetic and commitment to quality.

The Birth of a Trend

Founded by celebrated floral designer Chihiro Terakado, memorif. aims to create products that evoke cherished memories and highlight the allure of nature. The collaboration with Waterfront has boosted this mission, with the new series appealing to a diverse demographic, from travelers to everyday users. Recognizing the growing interest in their designs, memorif. committed to enhancing the functionality of their umbrellas by introducing an automatic open-and-close feature.

Sophisticated Design Choices

Through extensive discussions between the teams at Waterfront and memorif., they have crafted a series that not only highlights modern trends but also respects the established brand ethos. With designs that include gradients and a touch of sophistication, the umbrellas boast chic hardware and carefully selected accent colors that adapt well to various fashion styles. Among the highlights is the automatic opening mechanism that simplifies the user experience, making it a perfect addition to any wardrobe.

Product Showcase

1. memorif. Automatic Open-Close Umbrella 55cm
Features: One-touch automatic opening and closing
Price: ¥4,290 (Tax included)
Buy here: memorif. Automatic Open-Close Umbrella
Designs:
- Aoba
- Asano Hikari
- Komorebi

2. memorif. Neo Mini Umbrella 51cm
Features: Compact and easy to carry
Price: ¥3,630 (Tax included)
Buy here: memorif. Neo Mini Umbrella
Designs:
- Sora no Kirameki
- Natsu no Kaori
- Asayake

3. memorif. Petal Structure Umbrella 55cm
Features: Unique frame structure for wind resistance
Price: ¥3,630 (Tax included)
Buy here: memorif. Petal Structure Umbrella
Designs:
- Mamegumi Ao
- Asayake
- Yasuragi

About Memorif.

The brand was conceived from Terakado’s desire to preserve joyful memories spent with nature. It embodies LN3’s mission, which is to promote a life enriched with flowers. Their aim is to integrate floral designs into everyday products, allowing users to embrace nature in their daily routines. To explore more about memorif., check their official website or watch their promotional video.

Stay Connected

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With memorif. umbrellas, bringing a touch of artistry to a common accessory has never been easier. The launch encapsulates a blend of style and functionality, creating an appealing and practical experience for every customer.