#None #Paris #ESL Technology #ZKONG #NRF Europe

A New Era for Retail at NRF Europe 2025

From September 16 to 18, Paris hosted the inaugural NRF Retail Big Show Europe, featuring nearly 500 technology firms gathered to explore the future of retail. This landmark event solidified the global significance of the NRF forums, demonstrating the far-reaching impact of technology in retail, extending from North America to the Asia-Pacific region and Europe, paving the way for a more interconnected global market.

Showcasing Smart Retail Solutions

ZKONG, a leader in smart retail solutions, introduced its comprehensive range of innovative display technologies at NRF Europe 2025. The company highlighted how its localized teams and integrated product offerings strengthen connections in the evolving landscape of intelligent retail. As the retail sector in Europe embraces a new phase defined by digitization and sustainability, the focus has shifted to enhancing customer experiences, operational efficiency, and green practices. Smart display solutions have become essential for boosting both consumer engagement and brand visibility in this competitive market.

ZKONG's offerings at the show included Electronic Shelf Labels (ESLs) based on e-paper technology and dynamic LCD displays. These products aim to facilitate everything from pricing and promotions to effective merchandise storytelling. Available in sizes ranging from 1.5 to 13.3 inches, the ESLs cater to various pricing and informational display needs, while the LCD displays offer vibrant and dynamic visuals for enhanced in-store communication and promotional campaigns. Together, these technologies empower European retailers to achieve more efficient and sustainable store operations.

The Launch of the Arrow Series ESL

The Arrow Series ESL, debuting in Europe, redefines shelf labeling by moving beyond the traditional "one item - one label" model. Available in 30, 45, and 60 cm sizes, these panel-style ESLs consolidate product information across shelves, maximizing space and ensuring a uniform visual representation—ideal for high-density retail chains. The ultra-slim, all-in-one modular design of the Arrow series simplifies installation and reduces maintenance costs.

With a four-color e-paper display, retailers can instantly update backgrounds and templates to highlight pricing, promotions, and product features more effectively. Utilizing ZKONG's cloud platform, retailers can manage multiple SKUs through scanning for tagging, drag-and-drop editing, and real-time template updates, balancing operational efficiency with user-friendly management.

Expanding Global Reach with Local Expertise

ZKONG's participation at NRF Europe 2025 highlights not only its innovations in display technologies but also its expanding global footprint. Since establishing its European headquarters in Düsseldorf, Germany, in 2024, ZKONG has built a robust service network throughout the EU, providing prompt, localized sales and technical support. The company's vision involves collaborating with local partners to unearth the full potential of smart retailing in Europe. By driving the integration of e-paper and other display technologies, ZKONG aims to foster more effective and sustainable retail operations, crafting a new digital future together with global retail partners.

About ZKONG

ZKONG is a global provider of intelligent retail and IoT solutions, specializing in Electronic Shelf Labels (ESLs), smart LCD displays, and cloud platform systems. For more information, visit www.zkong.com.