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CMTA Launches Quest for the 2025 'Coolest Thing Made in California'

California, a state synonymous with innovation, is gearing up for an exciting contest aimed at showcasing the best manufacturing talents it has to offer. The California Manufacturers Technology Association (CMTA) has officially kicked off its search for the 'Coolest Thing Made in California' for 2025. This competition is not only a fun event but a significant opportunity to highlight the creativity, resilience, and world-class manufacturing capabilities that thrive in the Golden State.

Celebrating California’s Manufacturing Sector

This will be the third year of the contest, and each iteration has underscored the pivotal role that manufacturing plays in California’s robust economy. The state boasts around 30,000 manufacturers, with the industry supporting approximately 1.3 million jobs and contributing a staggering $310 billion to the state’s annual GDP. As Lance Hastings, the President, and CEO of CMTA, aptly puts it, “Manufacturing is the backbone of California's economy.”

The Contest Mechanics

The contest features a unique bracket-style format where members of the public can nominate and vote for their favored California-made products. This year's nomination phase began on August 5 and will run until August 29, enabling everyone to submit their entries at coolestthingcalifornia.com. Note that products from the 2024 Top 4 Round are not eligible for nominations this year.

Once the nomination phase is over, the voting process kicks off on September 8 and will conclude on October 3. Participants will vote weekly in a round-robin style as the entries are gradually narrowed down:

• - Popular Round: September 8-11
• - Top 16: September 15-18
• - Top 8: September 22-25
• - Top 4: September 29-October 3

Finally, the winner will be formally announced during the Coolest Thing Made in California Celebration on October 22, 2025, at The Citizen Hotel in Sacramento.

A Legacy of Innovation

The contest has gained significant traction in previous years. For instance, the 2024 edition saw over 246,000 votes cast and reached an estimated audience of 34 million across various social media and broadcast platforms. The recognition of unique California-made products not only boosts local pride but also showcases the state’s capacity for innovation. Past entries have included inventive items such as edible cups and personal air taxis, reflecting a diverse range of groundbreaking ideas and technological advancements.

A longer nomination period this year and an enthusiastic fanbase suggest even greater participation in the 2025 contest, further testifying to California's status as a leader in manufacturing.

Call to Action

Residents and supporters can play a crucial role in this exciting venture. By nominating and voting for their favorite products, they can contribute to shining a spotlight on the ingenuity that often flies under the radar. Whether a seasoned manufacturer or simply a fan of California creativity, participating in this contest is an excellent way to celebrate the innovative spirit that defines the state.

For more information regarding the competition or to nominate a product, visit coolestthingcalifornia.com. Join the search and be part of an inspiring movement that champions California’s manufacturing excellence!

About CMTA

The California Manufacturers Technology Association has been a vital advocate for pro-growth laws and regulations within the California legislature since 1918. Through their efforts, California’s manufacturing sector remains a powerhouse, accounting for roughly 10% of the state’s total economic output, with a significant portion of its workforce earning substantially higher wages compared to other non-farm employers.

With its ongoing commitment to innovation and community engagement, CMTA continues to play a crucial role in shaping the future of California manufacturing. For further details, check out the CMTA website.