Eternal Beauty Holdings Launches 2025 China Fragrance White Paper at TFWA World Conference
Unveiling the Future of Fragrance: Eternal Beauty’s 2025 White Paper
Eternal Beauty Holdings Limited, a prominent name in China's burgeoning beauty and fragrance landscape, has once again made headlines with the unveiling of its 2025 China Perfume & Fragrance White Paper at the prestigious 41st TFWA World Exhibition & Conference held in Cannes, France. With a theme focusing on "Unlocking the Scent of China's Future", the report marks a significant milestone for Eternal Group, aiming to connect international brands with China's thriving fragrance consumer base.
Wendy Lau, the Chairman of the International Fragrance Association and Executive Director of Eternal Group, expressed her enthusiasm for the event, stating, "It's a pleasure to welcome you today as we explore one of the world's most dynamic and influential markets—China." Lau emphasized that the growth in the market is not just fast; it’s revolutionary. This sentiment resonates deeply as Eternal has positioned itself as more than just a business. “We’ve built a bridge between global brands and Chinese consumers, facilitating innovative connections,” she added.
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