Unique Event Uniting Muscle Training and Mobile Data
The collaboration between the muscle-focused group ALL OUT and the budget SIM service mineo presents an innovative event titled 'Macho Neo'. This exciting event will take place in Shibuya at 'My Lab Shibuya' from March 6th to March 15th, 2026. Designed to help participants understand their mobile data usage through physical engagement, this event promises a memorable experience for fitness enthusiasts and tech-savvy individuals alike.
Event Overview
The 'Macho Neo' event runs on select dates, specifically March 6, 7, 8, 13, 14, and 15, from 11:00 AM to 7:00 PM each day. On March 6, the event will have a Media Day dedicated to members of the press and affiliates, although attendees can join on other dates as well. Admission is free for everyone.
- - Location: My Lab Shibuya, 21-9 Udagawacho, Shibuya, Tokyo.
- - Cost: Free
Special Guest Appearances
Several well-known members from the muscle group will be present throughout the duration of the event:
- - March 6: TASK, Harada Yuko
- - March 7: SOSUKE, KITKAT
- - March 8: TASK, HIDE
- - March 13: SOSUKE, KITKAT
- - March 14: KITKAT, TASK
- - March 15: SOSUKE, HIDE
Engaging Activities for Participants
The event consists of two main activities designed to help attendees understand their data consumption in a fun and interactive way:
1.
Gigabyte Fat Diagnosis
Participants will undergo a strict evaluation of their mobile contracts and actual data usage. The event will humorously visualize the amount of excess data as 'body fat'. For example, a result might read, 'Your smartphone is over-consuming 10 GB!'. This amusing yet poignant experience encourages everyone to recognize the disparities between their contracted data and actual usage.
2.
Gigabyte Burn Workout
Based on the diagnosis, muscular trainers will guide participants through a tailored workout lasting about five minutes. Participants labeled as having excess data will undergo fat-burning routines, while those identified as lacking will focus on strength-building exercises.
This experience is rooted in the motto: 'When your data plan changes, so can your smartphone!'. The trainers will push participants to unleash their full potential and ‘ALL OUT’ during their workouts.
3.
Training SIM Giveaway
Those who successfully complete the workout will receive a special 'Training SIM'. This SIM card will allow users to experience a maximum data speed of 3 Mbps, serving as the first step in slimming down their smartphone's data plan. Only 500 of these SIM cards will be distributed, and they are designed to promote the new 'Packet Unlimited Plus' option.
Campaign for Fitness on Social Media
Additionally, from February 27, a fitness-themed giveaway campaign will kick off on social media, encouraging followers to engage in physical challenges. By completing tasks such as push-ups while following and reposting, participants can enter to win a lightweight smartphone, the 'AQUOS sense 10', alongside the Training SIM.
About mineo
Operated by Optage, a subsidiary of Kansai Electric Power Group, mineo provides low-cost SIM services compatible with major carriers like au, docomo, and SoftBank. Their user-driven community platform, 'Mineo King', allows users to engage and share resources flexibly, highlighting their slogan, 'Fun with Fans!'
Additionally, mineo emphasizes the provision of 'just-right communication' by ensuring affordability coupled with sufficient speed for everyday users, particularly with the upcoming 'Packet Unlimited 3 Mbps' service launching on March 10, 2026.
About ALL OUT
The muscle training group ALL OUT, known for their impressive performances throughout Japan, is helmed by a passion for fitness and community engagement. They specialize in promoting the importance of fitness through various events and culture-enhancing activities.
With over 500 muscular performers under their banner, ALL OUT strives to inspire and motivate individuals to embrace fitness in their daily lives. The goal behind 'ALL OUT' is to encourage everyone to exert their maximum effort toward their community pursuits and personal fitness goals.
Stay tuned for updates on both the event and social media campaigns for your chance to participate in this one-of-a-kind experience!