Celebrating Tradition with Modern Elegance
LOVST PHOTO STUDIO, a subsidiary of Narumiya International, has announced a remarkable collaboration with the popular children's clothing brand petit main to celebrate its 15th anniversary. This announcement coincides with the traditional Japanese festival of Shichi-Go-San, a celebration for children aged three, five, and seven.
The exclusive Shichi-Go-San photography plan features a special kimono collection titled "petit main 'Kōchō no Hana'". This collection skillfully blends traditional and modern aesthetics, marking the first kimono line from petit main. The vibrant designs include attire for both girls and boys, ensuring a delightful experience for siblings during photo sessions.
The collection presents beautiful kimono options for girl children, such as the three-year-old outfit named
'Beni-iro Chō'. This ensemble is characterized by its charming butterfly motifs and a rich red cloak, symbolizing a vibrant future. The design captures both elegance and a joyful spirit, making it perfect for important milestones. The spirited outfit is meant to adorn young girls on this significant day, embodying a wish for their future success.
For girls celebrating their seventh birthday, the outfit
'Suikōchō' juxtaposes a lush emerald green with delightful red butterflies, creating a striking visual. This design, coupled with a delicate white obi, adds a touch of sophistication and grace suitable for this special age, portraying both beauty and poise.
Not to forget the boys, the collection introduces the
'Sōrinshō' attire for three and five-year-olds, designed in a deep blue hue. It features traditional symbols, such as the kabuto design on the back, reflecting strength and vitality. The outfit is framed elegantly with auspicious patterns, enhancing the boy’s appearance and evoking a sense of noble charm.
To encapsulate these beautiful moments, LOVST PHOTO STUDIO offers not only kimono photography but also opportunities to capture kids dressed in formal dresses and suits. The aim is to provide a complete photography experience where every detail is tailored to reflect petit main’s unique aesthetic.
The photography collaboration between LOVST PHOTO STUDIO and petit main promises a fruitful experience for families aiming to celebrate the growth of their children. Planned photo sessions will take place across eight locations, including Ikebukuro, Kameido, and Shinjuku.
Families can revisit this cherished occasion not only through their stunning photographs but also through a beautifully curated basic album consisting of 36 pages to commemorate these special milestones. Photographic sessions will be available for booking starting April 1 until December 31, 2026, with pricing set at ¥55,000 for weekdays and ¥62,700 for weekends, which includes various services such as outfit rentals, hair styling, and professional photography.
Through this collaboration, LOVST PHOTO STUDIO and petit main extend their commitment to preserving family heritage and memories. Children’s attire becomes a treasured possession, meant to pass through generations, reflecting the timeless spirit of growth, joy, and celebration. The enchanting kimono designs cater to heartfelt wishes for the future while seamlessly bridging the beauty of tradition and contemporary style.
For more information or to book a session, visit the
LOVST PHOTO STUDIO website. Celebrate the essence of childhood and capture those fleeting moments beautifully with LOVST and petit main!