Loftware and SATO Unveil Cloud-Connected Label Printing Solution for Enhanced Supply Chain Agility

Loftware, a global leader in enterprise labeling solutions and artwork management, along with SATO Corporation, a pioneer in automatic identification and labeling solutions, have announced the launch of a cloud-connected label printing solution compatible with SATO printers equipped with Application Enabled Printing (AEP1). This groundbreaking release comes at a time when the adoption of cloud-based technologies is on the rise. The collaboration between Loftware and SATO aims to streamline business processes and improve supply chain agility.

This innovative plug-and-play solution connects Loftware Cloud to SATO’s cloud-enabled printers, eliminating the need for printer drivers. This advancement allows IT teams to sidestep installations, troubleshooting, updates, and overall maintenance. Consequently, companies benefit from significant reductions in support and maintenance costs while enjoying the flexibility of printing directly from any PC browser. This means operations can adapt or scale without technical limitations. Additionally, users can securely access the latest approved label templates from anywhere at any time, enabling seamless printing from their SATO printer at any moment.

The user management is also significantly enhanced with this solution, allowing administrators to swiftly add and approve new users in just minutes, without the necessity of license keys. This advancement not only reduces administrative overhead but also boosts operational efficiency.

The Loftware and SATO partnership spans various industrial applications. This includes supplier compliance for accurate and swift labeling, along with RFID solutions that eliminate the need for re-labeling and enhance supply chain efficiency. Their collaboration also aims to improve in-plant labeling for better process control in factories, ensuring retail labeling consistency conforms to industry standards, and streamlining third-party logistics (3PL) labeling for seamless integration with logistics service providers.

Hayato Shindo, Group Vice President at SATO Corporation, noted that "The rapidly evolving business environment presents numerous challenges for manufacturers, including fluctuating customer demands, regulatory changes, remote work and collaboration, rapid operational extensions, and the continual need to enhance productivity while reducing operational costs. Traditional label design applications, although effective in the past, are insufficient for managing these complexities. The solution developed by SATO and Loftware tackles these challenges by offering a centralized, secure platform for label design and printing."

Loftware Cloud enhances labeling capabilities not just for internal stakeholders but also for external suppliers, co-manufacturers, and co-packagers, all playing vital roles in the intricate supply chain process. By seamlessly integrating into on-premises and cloud enterprise applications like ERP, WMS, and PLM, Loftware Cloud optimizes workflows for increased efficiency and accuracy.

SATO’s cloud-connected printers further augment this solution, featuring effortless installation and mobility. Simply connecting a LAN cable makes the printer ready for immediate use. This plug-and-play functionality provides businesses with the agility to reposition printers as operational needs evolve, ensuring that they can adapt efficiently.

Denis Stojanoski, Program Alliance Management Head at Loftware, added: "Loftware and SATO share a longstanding partnership built on a mutual commitment to innovation. Together, we continue to develop leading-edge supply chain solutions that allow businesses to operate more efficiently and adapt to changing industry demands. By combining our expertise, we are paving the way for the future of labeling, providing greater flexibility, scalability, and value to our clients."

The global partnership between Loftware and SATO spans over twenty-five years. In recent years, both companies have developed an advanced RFID encoding and registration solution aimed at helping businesses meet strict traceability standards. The collaboration represents a strategic evolution considering specific use cases to better serve the needs of modern enterprises. For additional information, please contact Loftware or SATO.

About Loftware


Loftware excels in addressing challenges such as digital transformation, speed to market, and brand authenticity. They are well-versed in the intricacies of global supply chains, understanding that every item produced and shipped is a representation of a company's brand. Their cloud-based end-to-end labeling platform aids businesses of all sizes in managing labeling across operations and supply chains. Loftware also supports companies in navigating evolving customer compliance issues and regulations, leveraging their extensive expertise with a global footprint comprised of offices in the USA, UK, Slovenia, China, and Singapore. They cater to various sectors including automotive, chemicals, clinical trials, consumer products, electronics, food and beverages, manufacturing, medical devices, pharmaceuticals, and retail/clothing.

About SATO


Founded in 1940, SATO is engaged in designing and manufacturing hardware, labels, and tags while also developing software to integrate them with third-party offerings as automatic identification solutions. These products streamline workflows and facilitate data capture and visualization for a connected, productive, secure, and sustainable environment. By giving digital identities to objects, SATO assists companies across retail, manufacturing, food, healthcare, transport, and logistics sectors in achieving seamless operations. Present in 26 countries, SATO employs over 5,700 people and reported sales of 143,446 million yen (approximately 992 million USD) for the fiscal year ending March 31, 2024, based on an average exchange rate of 1 USD = 144.58 JPY.

Topics Business Technology)

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