Introducing Yosho-O: A Service for Easy Global Book Procurement Starting at Just 20,000 Yen

Discover Yosho-O: The Global Book Procurement Service

On February 2, 2026, NIPPAN IPS Co., Ltd., led by CEO Hiroshi Sato, launched an innovative service called Yosho-O. This platform proposes a simplified way to obtain international books without any contractual obligations or hefty deposits, making it accessible to anyone wanting to enrich their collection of overseas literature.

Traditionally, importing foreign literature in Japan has been challenging due to restrictive contracts, minimum order quantities, and the necessity of a substantial upfront investment. Many potential retailers hesitated to dip their toes into international offerings, often deterred by the complexity of the system. However, with the rise of inbound tourism and the increasing demand for English-language content and global culture, retail spaces such as bookstores, cafes, and hotels now have greater incentive to curate foreign books in their offerings.

The introduction of Yosho-O remedy these hurdles by allowing businesses and individuals to procure international titles easily. Through its longstanding global publishing network, NIPPAN IPS has fashioned a straightforward process that eliminates the complexities surrounding the importation of international books. Users can place orders comfortably via credit card without worrying about contracts or minimum purchase amounts. There are also curated lists organized by genre available for beginners, ensuring that even those unfamiliar with foreign literature can navigate their first procurement confidently.

Yosho-O not only facilitates a hassle-free transaction but also seeks to expand the cultural experiences through books. The new service aims to foster encounters with diverse perspectives and intellectual stimuli across a variety of venues, including shops, cafes, educational institutions, and tourist hotspots. We strive to enhance the atmosphere of everyday places with high-quality literature, thereby enriching visitors' experiences.

Service Overview

Service Name: Easy Global Book Procurement – Yosho-O
Launch Date: February 2, 2026
Target Users: Both companies and individuals
Types of Books Available: Picture books, business literature, photo books, magazines, art books, and various international novels, including LGBTQ+ genres
Contracts: No contract required (application needed)
Pricing: No restrictions on total order value or frequency; purchase at wholesale prices (approximately 80% of retail price)
Shipping: Free for total wholesale amounts over ¥20,000 (excluding tax)
How to Use: Inquiries can be made via the form here. A representative will respond promptly.

Key Features

1. No Contract or Deposit Required – Say goodbye to cumbersome paperwork!
2. Small Order Options – Start ordering from just ¥20,000, with credit card payments accepted.
3. Full Handling of International Publisher Communications – NIPPAN IPS manages all correspondence for you.
4. Combined Shipping from Domestic Warehouses – Receive books from multiple countries in one shipment.
5. Beginner-Friendly Lists by Genre and Popularity – Help for first-time procurers.
6. Expert Curation Support Available – Optional assistance in creating attractive displays.

Who Should Use Yosho-O?

Retailers or facilities looking to enhance their offerings with foreign literature for inbound tourism.
Bookstores, select shops, cafes, and galleries interested in stocking international titles.
Small businesses or individuals wishing to start selling foreign books as a side venture.
Educational institutions and English tutoring centers looking to utilize foreign literature.

Company Overview

NIPPAN IPS Co., Ltd. is committed to providing high-quality products that contribute to a richer life for expatriates and locals alike. Beyond Yosho-O, they operate household goods services for expats (CLUB JAPAN) and have ventured into publishing with labels like Vowarie Books and Lilla Cirkus, specializing in innovative literary forms and genres.
Company Name: NIPPAN IPS Co., Ltd.
Website: NIPPAN IPS
Headquarters: 1-3-4 Yushima, Bunkyo-ku, Tokyo, 113-0034
Incorporation Date: December 21, 1994
Capital: 100 million Yen
CEO: Hiroshi Sato
Business Sectors: Publishing distribution, import/export wholesale, and e-commerce for expatriates.