Mattamy Homes US Expands to Southwest Florida
In a significant move to bolster its operations in Florida, Mattamy Homes US has announced the establishment of its new Southwest Florida Division, aimed at enhancing its service delivery and supporting future growth objectives within the region. This strategic division will cover the markets stretching from Sarasota to Naples, which includes their major homebuilding operations at Wellen Park.
Strengthening Regional Service
The newly formed division is a pivotal step in Mattamy’s ongoing efforts to improve customer service. This realignment allows the company to tailor its strategies and effectively respond to the unique market dynamics in West Florida. As Keith Bass, CEO of Mattamy Homes US, articulates, this geographic restructuring will empower local teams and enhance responsiveness to customer needs.
"Our goal is to provide a more agile service structure that not only meets our customers’ expectations but also positions us for future growth," says Bass. "This marks an important milestone in our journey towards maintaining a strong foothold in the competitive Florida market."
Meet the New Division President
Mattamy has also announced the appointment of Melanie Raub as the Division President for Southwest Florida. Raub, who joined the company on April 14, brings over two decades of experience in Florida's homebuilding sector, having previously led the Jacksonville Division for Lennar Homes. Her extensive knowledge and leadership skills are expected to play a crucial role in steering the Southwest Florida division towards success.
Raub expressed her enthusiasm for joining Mattamy, stating, "I've long admired Mattamy as an organization—its growth trajectory, strong reputation, and culture really resonate with me. Joining at such a pivotal time allows me to contribute to building a strong presence and driving our growth in this important market."
Commitment to Exceptional Communities
The launch of the Southwest Florida Division underscores Mattamy Homes’ commitment to delivering outstanding communities and homes that families can thrive in. With this strategic alignment, the company aims to enhance its operational flexibility and further cement its reputation as the largest privately-owned homebuilder in North America. Every year, Mattamy facilitates over 8,000 families in realizing their dreams of homeownership, highlighting their dedication to quality and community.
With its operational headquarters in Orlando, Mattamy Homes has a wide presence across several markets in the United States, including Tampa, Sarasota, Naples, and others. This expansion into Southwest Florida is set to enhance their competitive position and meet the rising demand for new homes in the area.
A Bright Future Ahead
Looking forward, the establishment of the Southwest Florida Division positions Mattamy Homes to successfully navigate the evolving real estate landscape within Florida. The company is poised to leverage its extensive experience and dedicated teams to foster growth and provide exceptional living environments for future homeowners.
For more detailed information on their offerings and communities, interested individuals can visit
Mattamy Homes’ official website. This new endeavor not only marks an exciting chapter for Mattamy Homes but also signals a promising future for communities in Southwest Florida.
By focusing on customer needs and local market conditions, Mattamy Homes aims to create meaningful impacts on families and the communities that they serve in Florida. As they embark on this journey with a new division structure and strong leadership, the outlook appears highly promising for both the company and its customers.