Seiha Network's Exciting New Campaign
On February 14, 2026, Seiha Network, based in Fukuoka, Japan, introduced a vibrant new commercial as part of their latest campaign, aimed at encouraging families to nurture their children's interests and talents. The campaign is titled 'Let’s Raise Our Hands Together at Seiha,' symbolizing participation and enthusiasm for learning new skills. This initiative underscores the importance of creating a safe and supportive environment where children can learn at their own pace.
The Power of 'Raising Hands'
The message 'Let’s Raise Our Hands Together at Seiha' is more than a slogan—it's a call to action aimed at children and parents alike. Seiha Network focuses on not just English language education, but also offers classes in dance and abacus math. By framing raising hands as an exciting opportunity rather than a daunting challenge, the campaign inspires children to take the first step in exploring new hobbies.
Captivating Commercial Filming
The making of the commercial was a joyous affair, marked by creativity and camaraderie. A standout moment occurred during the English conversation segment, where the character Seiha-rou executed a thrilling stunt of jumping off a platform onto a mat without losing confidence. It was such an impressive performance that the studio erupted in applause, showcasing the sense of fun and spontaneity that surrounded the filming process.
Interestingly, a young actor depicting a student learning abacus math had a delightful surprise. It was revealed that he not only had experience attending the '88-kun' abacus class, but also was a student of the teacher who guided him during the shoot, sparking a heartwarming reunion on set.
A Motivated Teaching Staff
The enthusiasm of the Seiha instructors was palpable during the filming for the commercial and publicity segments. With multimedia coverage arriving at the schools, both students and teachers flourished in a vibrant, energetic atmosphere. Parents were also excited to see their children on television and were eagerly asking when the campaign would air, showcasing the deep investment families are placing in their children's education.
In Sapporo, where another shoot was held, a local announcer participated in a live lesson, offering an engaging experience for the children while they learned English. This interaction not only boosted the children's spirits but provided them memorable experiences that they enthusiastically recounted during post-lesson interviews.
Spring Campaign Highlights
To tie in with the new commercial, the Seiha Network has launched a spring campaign featuring fresh promotional materials. The core message of the campaign reinforces community, positivity, and support. By emphasizing that it's perfectly acceptable—and even fun—to ask questions and express curiosity, the initiative continues to cultivate a nurturing environment for learning.
The campaign features a catchy song that echoes within the commercial, further establishing connections between its themes and the company's overall vision. This reinforces the message that Seiha is dedicated to supporting each individual child's learning journey.
About Seiha Network
Founded in 1985, Seiha Network operates around 880 classrooms across Japan, catering to approximately 88,000 students. Its flagship program, Seiha English Academy, is complemented by various other educational offerings including dance academies and online language learning. Recently, Seiha has broadened its reach by introducing international study opportunities and creating interactive learning facilities like Kitakyushu Global Gateway.
With exciting collaborations on the horizon, such as the merging with Tesco English School and Kanda Foreign Language School, Seiha Network is set to continue redefining children's education in Japan while fostering an inclusive atmosphere that promotes growth and engagement. Their commitment to creating a rich educational experience that inspires children remains firm, making Seiha Network a leader in innovative children's education.