Coco's Uma Musume Fest
2026-01-14 01:59:14

Coco's Launches Exciting Collaboration with Uma Musume: Welcome to the Delicious Festival!

Coco's Welcomes Uma Musume



Coco's, the family restaurant chain, is thrilled to announce its collaboration with the popular game "Uma Musume Pretty Derby" with the launch of the event "Welcome to Coco's! Delicious Food Festival." This exciting campaign runs from January 20 to March 16, 2024.

Exclusive Campaign Details


During this limited-time event, characters from "Uma Musume" will be featured in custom staff outfits and adorable mini-illustrations that enhance the campaign atmosphere. Coco's will offer a unique limited-time menu inspired by the game. With every order of a participating menu item, customers will receive one of 20 randomly distributed clear cards showcasing original artwork from the collaboration.

In addition, patrons can indulge in a special set menu featuring Coco's flagship dish, the "Rich Beef Stew Wrapped Hamburger (145g)," which comes with an original recovery item and a special clear card exclusive to this festival. Throughout the collaboration, visitors to Coco's can enjoy original voice recordings by four Uma Musume characters while dining in the restaurant.

Unique Menu Items


Coco's has created several exclusive dishes, each linked to specific periods during the campaign.

1. First Phase (January 20 - February 2): Coco's-style Carrot Hamburger priced at ¥1,390, an enticing layered hamburger topped with cheddar cheese, served with a flavorful carrot sauce.

2. Second Phase (February 3 - February 16): Indulge in the Motivation-Up Dessert for ¥1,190, a delightful fruit parfait adorned with cherries, featuring a mix of strawberry sorbet and creamy pudding.

3. Third Phase (February 17 - March 2): Taste the Coco's-style Devil Island Mapo Tofu Rice Bowl for ¥1,390—a spicy medley that combines soft tofu and flavorful eggplant.

4. Fourth Phase (March 3 - March 16): The Strawberry Carrot Parfait for ¥1,190 is a visually stunning dish combining vibrant colors and textures for a delightful dessert experience.

Limited-Edition Cards & Merchandise


The collaboration also offers limited-edition clear cards featuring unique designs for each menu phase, adding a collectible aspect to each meal. A special feature includes a limited menu item alongside this collectible card, ensuring that fans of both the restaurant and the game don’t miss out.

Voice Interactions


As a bonus, voice recordings from Uma Musume characters will echo throughout the restaurant, enhancing the dining experience. Customers can interact with the campaign by scanning a QR code presented during their ordering process to access themed voice content.

In-store Displays and Exclusive Goods


Selected Coco's locations will feature life-sized character panels from "Uma Musume" and exclusive merchandise including clear stand panels, which will be available on a first-come, first-served basis. This is a unique opportunity for fans to engage with the characters beyond just the menu.

Campaign Guidelines


Coco's urges customers to avoid excessive meal purchases to prevent resale and waste. Each customer is limited to six items per day across both dine-in and takeout orders. Customers are reminded to enjoy their food responsibly and without waste.

Conclusion


Don't miss this extraordinary collaboration between Coco's and Uma Musume, where fans can enjoy delicious food, collectible merchandise, and memorable experiences. For the full menu details and updates on the event, visit Coco’s official site. Join in the fun and satisfy your taste buds while celebrating the beloved characters from "Uma Musume Pretty Derby!"

For more information, check the campaign’s special website: Coco's Uma Musume Festival.


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Topics Consumer Products & Retail)

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