Exciting Coffee Promotions: Caffeine-Free Days and Alto Cielo Days Every Wednesday

New Coffee Promotions at Maruyama Coffee

Maruyama Coffee, known for its high-quality specialty beans, is launching a new exciting initiative to enhance coffee enjoyment for a wider audience. Starting September 2, every Wednesday will be dedicated to special promotions, divided into two themed days: Caffeine-Free Days and Alto Cielo Days. This initiative aims to ensure that more people can incorporate specialty coffee into their everyday lives.

In the past, the second Wednesday of every month was reserved for Alto Cielo Day, named after the beautiful azure color of its packaging, where customers could enjoy special prices on Alto Cielo coffee beans and drip bags. Now, they are introducing Caffeine-Free Days on the first and third Wednesdays, while maintaining Alto Cielo Days on the second and fourth Wednesdays. On these special days, customers can find selected products at discounted prices, making it easier and more accessible to enjoy premium coffee.

Understanding Alto Cielo
The name “Alto Cielo” translates to “High Sky” in Spanish, symbolizing the beautiful blue skies found in coffee-growing regions. Maruyama Coffee wishes for its customers to enjoy their brew during moments of tranquillity, sipping rich flavors derived from their carefully sourced beans. Driven by the intent to share the love of specialty coffee, Maruyama offers products at prices that encourage daily indulgence.

Recognizing a growing audience concerned with caffeine intake, the company has expanded its lineup of caffeine-free products. This allows everyone to savor coffee without worry. Today, they offer a variety of caffeine-free items, including beans, drip bags, candies, and liquid coffee, catering to those who want to enjoy a cup without the jitters.

Maruyama Coffee is committed to continuous improvement and aims to reach even more people with the rich experience of specialty coffee through initiatives like Caffeine-Free Days and Alto Cielo Days. The company invites everyone to take advantage of these promotional days and discover new favorites.

About Maruyama Coffee

Established as a specialty coffee maker, Maruyama Coffee prides itself on directly sourcing coffee beans from producers in their regions. With a rigorous approach to quality, the company offers a diverse range of coffee beans that are unique in flavor and variety. The beans they source are rare and of high quality, often thanks to long-standing relationships with their suppliers that span over 20 years.

Maruyama Coffee treats coffee beans as agricultural products, valuing factors like growing conditions, processing methods, and bean varieties. This philosophy is what sets them apart in the market, allowing them to deliver exceptional quality in every cup. Maruyama Coffee operates 13 locations across Nagano, Tokyo, Yamanashi, and Aichi, including its flagship store in Karuizawa, alongside an online store where customers can conveniently purchase products.

In addition to ready-to-brew coffee and latte bases, they offer unique treats made from specialty coffee, including marshmallows, traditional Japanese sweets, and even layer cakes. Maruyama Coffee embodies the spirit of both manufacturing and food services, committed to being involved at every stage from farm to the customer’s cup.

For more information and to join in on the coffee excitement, visit Maruyama Coffee Official Website or follow them on Twitter and Instagram.