ESIENCE Welcomes Erika Sawajiri as Their First Brand Ambassador with Exciting New Launch

ESIENCE Appoints Erika Sawajiri as Its First Brand Ambassador

Skincare brand ESIENCE, operated by Hagukumi Plus Co. in Fukuoka, is thrilled to welcome actress Erika Sawajiri as its inaugural ambassador. This significant move comes as Erika embarks on her journey back into the beauty industry after a brief hiatus.

On June 1, 2026, ESIENCE will launch its newest product, the Nano Shield Milk. This innovative line will encompass five essential items: a beauty essence, toner, emulsion, serum, and face mask, marking the completion of the brand's skincare series. Additionally, beginning June 8, 2026, the flagship serum, C×AZ Derma Shot, will begin its roll-out in various retail stores nationwide for the first time in ESIENCE's history.

Since its inception in 2024, ESIENCE has operated under the guiding principle of "going deeper into the latest innovations." The brand is dedicated to celebrating the beauty within every woman who embraces change without fear. ESIENCE was launched with its best-selling essence, Nano Sheep Serum, followed by a series of products that have collectively sold over 650,000 units, thanks to the positive buzz generated through social media and word-of-mouth.

The decision to partner with Sawajiri was made under the shared ethos of believing in one's evolving beauty. Her unwavering commitment to excellence and her striking presence resonate with the brand's core message, making her an ideal face for ESIENCE going forward. Fans can look forward to an array of promotional materials, including new visuals and interview videos featuring Sawajiri, aimed at extending the brand's mission to inspire and empower others.

The Voice of Erika Sawajiri

In her statement, Sawajiri expressed her delight in taking on the role of brand ambassador. She noted that ESIENCE stands for more than just external beauty, encompassing inner beauty as well. "I take great care with the ingredients for my skin," she said. "I found that ESIENCE has an excellent absorption quality and an impressive sensation on the skin. I feel confident that I can seamlessly incorporate it into my hectic life."

About Erika Sawajiri

Born on April 8, 1986, in Tokyo, Sawajiri began her acting career with a stunning performance in the hit drama 1 Litre of Tears in 2005, also receiving the Best New Actor award at the 29th Japan Academy Awards for her role in the film Pachigi! the same year. She has since appeared in numerous acclaimed productions, including Helter Skelter and Taiyou no Uta. Her recent accomplishments include performing the lead role in Tennessee Williams' classic play A Streetcar Named Desire and portraying Eliza in the Japanese adaptation of Pygmalion.

About ESIENCE

ESIENCE is known for its cutting-edge skincare products formulated to reveal one's inherent beauty from within. With the debut of Nano Shield Milk on June 1, 2026, the brand completes its skincare lineup including five core items, marking a new era of retail expansion across Japan. Thanks to Erika Sawajiri's involvement, ESIENCE anticipates a vibrant second chapter of growth.

Product Launch Details

- Nano Shield Milk

Category: Calming Emulsion
Price: ¥3,980 (tax included)
Launch Date: June 1, 2026
Available at: Official website and major e-commerce platforms (like Rakuten and Amazon)

With a focus on post-care skin treatment, this emulsion addresses skin inflammation and balances pH levels, ensuring a smooth recovery following intensive skincare routines.

- C×AZ Derma Shot

Category: Serum
Contents: 14 sachets (approximately a two-week supply)
Price: ¥2,728 (tax included)
From June 8, 2026, this serum will be available at variety stores across Japan. Known for its dual-active formulation of high-concentration Vitamin C and Azelaic Acid, the C×AZ Derma Shot continues to gain popularity through social media feedback.