Chiyoda Sponsors the 13th National High School Dance Championship
Chiyoda Co., Ltd., led by President Masatoshi Machino and based in Suginami, Tokyo, is proud to announce its sponsorship of the 13th
DANCE CLUB CHAMPIONSHIP (DCC), an annual event organized by Avex. This championship aims to determine the top high school dance club in Japan and marks its 11th year in 2025.
Since its inception in 2013, the DCC stands out for its unique judging criteria, which emphasizes the expression of kanji characters through dance. It brings together high school dance clubs from across the nation, providing them with a platform to showcase their hard work and dedication through performances that celebrate their love for dance. Each year, Chiyoda presents the prestigious
Chiyoda Award, which allows the winning dance club to collaborate in creating custom dance shoes, further highlighting the strong connection between footwear and performance.
The finals will be held on
August 29, 2025, at the
Tokyo Garden Theater. Chiyoda will actively participate by setting up a booth at the event, displaying recommended footwear for dancers, including the
FILA Tattica 3 series. Highlighting this year’s innovation, actress and Chiyoda’s dance ambassador,
Rikka Ihara, has designed a special edition of the Tattica 3. This fourth collaboration is deeply personal, reflecting Ihara's experiences as a past DCC winner in her high school years.
At the finals, visitors can view the latest products and the limited edition shoes that embody the creative vision of Ihara. Chiyoda aims to support young people with a passion for dance by offering specialized footwear through its numerous retail locations across Japan, including
Shu-Plaza and online at
kutsu.com.
Finals Event Details
- - Date: August 29, 2025 (Friday)
- - Venue: Tokyo Garden Theater
- - Official Event Site: DCC Official Site
FILA Tattica 3 Special Edition Details
- - Brand: FILA
- - Model: Tattica 3
- - Product Numbers: RIFC-4226RI / FC-4226WRI
- - Price: ¥6,930 (tax included)
- - Sizes Available: 23.0cm–29.0cm
- - Release Date: Scheduled for August 23, 2025
- - Colors Available: White/Navy, Black/Green
About Chiyoda
Chiyoda Co., Ltd. has been a key player in the footwear industry, helping foster a culture where dance and creativity flourish. Founded in 1948, Chiyoda operates
873 stores nationwide and focuses on providing high-quality products that cater to various lifestyles. For more information about Chiyoda, visit their
official website.
Through initiatives like the DCC, Chiyoda continues to inspire the next generation of dancers, supporting them from the ground up with footwear that enhances their performance and style. Their commitment to the dance community shines through each step they take.