#Japan #Tokyo #Daimaru Tokyo #Takanawa Butterista #Butter Tart

Discover the Delight of Takanawa Butterista's Unique Butter Tart

In a stunning debut, Tokyo Takanawa Butterista is set to launch an exquisite butter tart experience at Daimaru Tokyo from January 21 to January 27, 2026. This special pop-up is a collaboration by Doshisha Co., Ltd., renowned for producing high-quality lifestyle products and delectable sweets under various brands like T.D.Early and OIMO MERCI. Takanawa Butterista aims to redefine luxurious indulgence in the bustling cityscape of Tokyo.

A New Taste Sensation

The highlight of this exclusive event will be the signature "Brûléed Butter Tart," which features an extraordinary blend of flavors and textures in a single bite-sized treat. This artisanal butter tart is composed of a trio of distinct layers: a crisp outer shell, a luscious caramel chocolate center, and a flaky tart base. Each layer harmoniously balances crispy, chewy, and crumbly textures, offering an indulgent experience that will delight your taste buds.

The butter tart comes in a stylish square shape with a generous pour of rich, silky caramel chocolate, crowned with a crunchy caramelized topping that perfectly combines bitterness and sweetness. It is a beautifully crafted dessert that not only tempts the palate but also pleases the eye.

An Elegant Presentation

The packaging of the Takanawa Butterista products adds an extra layer of sophistication. Featuring a blend of gold and off-white, the design evokes a sense of luxury and modernity, while incorporating traditional Japanese motifs that reflect the rich history and culture of the Takanawa area. The floral patterns on the boxes are inspired by the hanamizuki, a tree native to Minato, Tokyo, symbolizing the recognition of local heritage.

Purchasing Details

Visitors can find the Takanawa Butterista pop-up stand at the first floor MVP Sweets area of Daimaru Tokyo, located at 1-9-1 Marunouchi, Chiyoda-ku, Tokyo. The full event schedule runs from January 21 (Wednesday) to January 27 (Tuesday), with shop hours from 10:00 AM to 8:00 PM.

Available for purchase are three enticing box sizes:

• - 5 pieces for ¥972 (tax included)
• - 8 pieces for ¥1,512 (tax included)
• - 18 pieces for ¥3,499 (tax included)

Please note that these items are available for a limited time, and advance reservations or holds are not accepted, so be sure to grab them while supplies last.

Takanawa Butterista’s Vision

Embarking on a mission of “Elevating the Everyday,” Takanawa Butterista seeks to offer unique and lavish butter confections that embody the new cultural wave emerging from the Tokyo Takanawa neighborhood. This ideal combines the refinement of Western desserts with Japan’s delicate touch, merging tradition and modern technology for a truly novel butter experience.

The launch also coincides with the lifestyle aspirations of many, making it a perfect gift or personal treat during travel or business trips. Takanawa Butterista proudly represents Tokyo's evolving culinary scene and promises to deliver an exciting chapter in Japanese gastronomic artistry.

Follow Takanawa Butterista on Instagram for more updates and sneak peeks!

Relevant Company Information

Doshisha Co., Ltd. is headquartered in Osaka with a Tokyo branch located in Takanawa. Founded in 1977, the company has established a strong foundation in developing and selling consumer goods that elevate everyday life.

For inquiries, please contact Doshisha’s customer service at 0120-104-481 during weekdays from 9:00 AM to 5:00 PM.