Gohomeway Group Inc. Achieves Key Trademark Registration in Europe for Global Branding Growth

In a significant advancement towards global branding, Gohomeway Group Inc., a subsidiary of Tantech Holdings Ltd., has achieved its European Union trademark registration. This development, announced on May 12, 2025, could profoundly impact the company's branding and intellectual property strategies across Europe. The registered trademark number is 019131253, covering a wide variety of products and services under Classes 19, 20, and 35, which include engineered wood flooring, bamboo flooring, furniture cabinets, and many more.

The certificate issued by the European Union Intellectual Property Office (EUIPO) solidifies Gohomeway's commitment to protecting its product lines and services within the competitive EU market, giving it a critical legal foundation for the future. This achievement follows months of evaluation and compliance with EU trademark laws, and underscores the substantial efforts made by Gohomeway in its branding efforts.

Mr. Yan Wangfeng, CEO of Tantech Holdings Ltd., emphasized the importance of this milestone, stating that it lays a solid groundwork for the company's continued growth and expansion in European markets. Wangfeng’s vision extends beyond mere registration; he aims to leverage this trademark to enhance brand visibility and accelerate the company’s international branding objectives.

Gohomeway Group Inc. has gradually built a robust reputation in the home and building materials industry, manufacturing high-quality bamboo charcoal-based products. Since its inception in 2002, Tantech has established a strong presence in both domestic and international markets. The company's expansion into the home materials segment in 2024 is a testament to its adaptive strategies and growth potential.

With the inclusion of the U.S. subsidiary established in 2022, Tantech aims to make significant inroads in North America. The brand's success story is marked by its ISO 90000 and ISO 14000 certifications and numerous accolades, which highlight its quality and innovation in product development.

The registration of the EU trademark not only reinforces Gohomeway's brand but also showcases the strategic foresight of Tantech Holdings in navigating complex international markets. As the company looks to enhance its cross-border e-commerce initiatives and expand its product offerings, this trademark will play an integral role in facilitating client trust and brand loyalty across Europe.

As the demand for sustainable high-tech products rises, Gohomeway Group is poised to capitalize on emerging opportunities while advocating for eco-friendly practices in its operations. With the support of its diligent team and a focus on quality management along its supply chain, the future seems promising for Gohomeway and its ambitious plans to exceed boundaries and build a prominent global presence.

For more comprehensive insights into Gohomeway Group Inc. and its latest developments, visit Tantech's official website at tanhtech.com. As they take bold steps forward, all eyes will be on how they capitalize on this pivotal trademark registration to elevate their brand recognition and market penetration across Europe and beyond.

Topics Business Technology)

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