CRONOS Unveils a Special Collaboration Collection with Sanrio Characters

The trendy activity wear brand, CRONOS, known for its minimalist yet stylish and innovative designs, has announced an exciting collaboration with Sanrio. This collection features two of Sanrio's iconic characters, Kuromi and Bad Badtz-Maru. The launch is set to redefine casual and active wear by combining functionality with playful design elements.

Features of the Collection

The collection includes various items that are both functional and trendy. Key products consist of:

- T-shirts with UPF50+ UV protection, quick-drying, and cooling properties.
- Sleek skinny pants designed in a sharp aesthetic, suitable for daily wear and workouts.
- Versatile socks that can handle various activities, from training to everyday use.
- A sleek tank top with a minimal silhouette.
- Stylish leggings that excel in both design and functionality.
- A long dress made from high-stretch rib material, bringing both comfort and chic appeal.

Each piece merges CRONOS's cutting-edge design sensibility with the whimsical charm of the Sanrio duo, creating a unique and special collection that appeals to both fans of the brand and the beloved characters.

Release Date and Event

This eagerly awaited collection will be available starting April 29, 2026, at all CRONOS locations and through their online store. Additionally, customers can get exclusive special shoppers in-store during the launch.

CRONOS will also host a special event to celebrate this collaboration on May 2, 2026, at their Omotesando store in Tokyo, where fans can experience the collection firsthand. The details of the event are as follows:

- Event Date: May 2, 2026, 1:00 PM - 4:00 PM
- Location: 6-3-9 Jingumae, Shibuya, Tokyo 150-0001
- Phone Number: 03-5778-9155
- Instagram: CRONOS Omotesando

Key Products and Pricing

Here's a sneak peek of some featured items in the collection:

- CRONOS x Kuromi Long Dress

Price: ¥17,600 (tax included)
Color: Black
Size: S / M

- CRONOS x Kuromi Logo Tee

Price: ¥9,900 (tax included)
Color: White / Black
Size: S / M / L

- CRONOS x Bad Badtz-Maru Tee

Price: ¥12,100 (tax included)
Color: White / Black
Size: S / M / L / XL

This collection is perfect for both Sanrio enthusiasts and those looking for high-quality, fashionable activewear.

About the Characters

Kuromi is touted as the rival of My Melody, often appearing mischievous yet charming. Her trademark features include a black hood and a pink skull, ready to conquer the world with her flair.
On the other hand, Bad Badtz-Maru, a rebellious yet lovable penguin, dreams of becoming a CEO and enjoys high-end sushi and snacks, showcasing his fun and complex personality.

Excitement is building for this unique blend of character-driven design and top-notch functionality in the apparel world. Don't miss out on visiting CRONOS to experience this collaboration firsthand!

For more information about our collection, visit CRONOS' official website or join their Instagram for the latest updates!