Introduction
On September 3, 2025, Hollyland, a leading provider of professional audiovisual solutions, unveiled the VenusLiv Air. This new live streaming camera is designed to cater to small business owners engaged in live selling, YouTubers, and Twitch streamers looking for professional-grade quality without the high costs or operational complexities associated with traditional equipment. The VenusLiv Air's mantra, "Pro Live on Air," perfectly encapsulates its purpose: to make high-quality streaming accessible to all creators.
Professional-Level Performance
The VenusLiv Air excels in capturing stunning imagery. Featuring a large F1.05 aperture lens paired with a 1/1.3-inch high-performance CMOS sensor, it effectively gathers more light, ensuring sharp details and smooth background blur that adds depth to every shot. Even in low-light environments, it maintains clarity, with accurate color reproduction that ensures makeup hues, product finishes, and other fine details appear just as intended. This camera allows hosts to be perfectly framed while presenting products, conducting tutorials, or engaging with audiences in real-time, allowing for precise visibility that rivals professional studios.
Innovative Features
What sets the VenusLiv Air apart is its integration of Hollyland's unique image enhancement algorithms. Using the HollyStudio software, users can apply transparent green screen effects and access a library of background elements to enrich their visual storytelling. Moreover, the software supports Skin Beauty and AI-powered Color Correction Magic. These features allow for both overall and localized adjustments to ensure that skin tones look natural and product textures stand out vividly and consistently without the need for post-editing.
User-Friendly Operation
Despite its advanced visual capabilities, the VenusLiv Air is remarkably user-friendly. An AI-powered adjustment engine automatically tunes image parameters based on ambient light and subject composition, effectively eliminating the learning curve typically associated with professional imaging tools. For creators working in various formats, the camera’s preset scene modes enable a seamless transition from wide shots of a cooking host to close-ups of ingredients being mixed. Control is further simplified via mobile and desktop software, enabling quick mid-stream adjustments. Additionally, a flip-out TFT screen allows live streamers to view their framing in real-time, ensuring they stay perfectly centered even during fast-paced interactions.
Versatility in Streaming
The VenusLiv Air is designed to fit seamlessly into diverse streaming workflows. Supporting UVC (USB Video Class) 4K30 streaming, it connects directly to computers without needing an external capture card, making it an excellent choice for live streamers broadcasting on multiple platforms simultaneously. Users can go live instantly by scanning a QR code to connect directly to Facebook, YouTube, or Twitch, with full support for custom SRT/RTMP(S) platforms. Streaming settings are synced through the cloud and stored within the camera, allowing for professional 4K wireless streaming any time, even without a computer. For more advanced setups, the HDMI port easily connects to switchers for multi-camera productions and can facilitate real-time control.
Additional Features
Beyond core performance, the VenusLiv Air is packed with features tailored to the daily challenges faced by creators, such as multi-platform streaming and 4K30 video recording on-device (with SD card support). It also includes a type-C digital audio port for seamless connection to HL series microphones, ensuring clear, high-quality sound. Its rotatable design allows for horizontal and vertical shooting, catering to various video platform requirements.
Conclusion
The VenusLiv Air arrives on the market as a versatile and affordable option that lowers the barrier to entry for high-quality streaming. Striking an impressive balance between quality, functionality, and usability, this camera offers a compelling solution for creators looking to elevate their content across all formats and platforms. Priced at just $549, the VenusLiv Air is now available for purchase. For more details, visit
Hollyland's official website.
About Hollyland
Hollyland is a premier provider of wireless products, specializing in wireless intercom systems, video transmission systems, monitors, wireless microphones, and live broadcasting cameras. Since its inception in 2013, Hollyland has served millions of users worldwide across diverse sectors, including film production, broadcasting, video production, live events, exhibitions, theaters, places of worship, and individual content creators. The company boasts a sales network spanning approximately 180 countries, supported by dozens of local offices globally. For more information, visit
Hollyland, as well as follow Hollyland on Facebook and Instagram.