#Japan #Tokyo #Asuken #Mirai #SuperGroupies

Asuken Launches Lifestyle Goods Featuring Mirai

In a move that has social media buzzing, Asuken Co., Ltd., a Tokyo-based company known for its popular AI meal management app, has unveiled its first official lifestyle goods featuring Mirai, the beloved character from the app. The launch is set to take place on October 8, 2025, in collaboration with Aniwear Co., Ltd., who will handle the online sales through their site, SuperGroupies.

Mirai is not just a character; she's an embodiment of the app's mission to support healthy eating habits tailored to individual users. With a significant fan base of over 12 million registered users, Asuken is proud to be the number one meal management application in Japan. Mirai plays a crucial role in daily user interactions, providing personalized advice based on dietary choices, exercise, and overall health status. This character has become a social media sensation with her expressive features, creating a strong desire among fans for physical products to accompany the app experience.

Previously, Mirai made her debut through capsule toys with a popular acrylic stand, which led to overwhelming responses from fans. This latest range of lifestyle goods responds to a growing demand for Mirai-themed items that support daily routines and encourage healthy practices. The new offerings include a durable water bottle, a digital scale for precise meal measurement, and two unique acrylic stands designed to uplift users' spirits during their health journey.

Lifestyle Goods Overview

1. Asuken Model Water Bottle & Badge
This water bottle, paired with a charming badge featuring Mirai, aims to encourage daily hydration. With a generous 1-liter capacity, it is equipped with measurement markers on the front and back to help track water intake. Users will appreciate the clear indications for optimal hydration.
- Dimensions: Height 28cm, Diameter 7.5cm, Weight 120g
- Materials: Tritan bottle, Propylene lid, and SUS202
- Origin: China
- Price: ¥2,750 (incl. tax)

2. Asuken Model Digital Scale
This digital scale, which can weigh up to 1kg, supports precision in meal preparation. With a mode for precision down to 0.1g, it helps users avoid guesswork and makes it easier to log meals in the app. It includes an automatic power-off feature to save battery life.
- Dimensions: Height 3cm, Width 11.4cm, Depth 16.1cm, Weight 230g
- Materials: ABS plastic
- Origin: China
- Price: ¥2,530 (incl. tax)

3. Supportive Mirai Acrylic Stand
An eye-catching full-body acrylic stand featuring a supportive version of Mirai, perfect for sharing meal photos with the app. Users can display it on their dining table to inspire a healthier lifestyle.
- Dimensions: Height approx. 15cm, Width approx. 4.5cm
- Base dimensions: Height approx. 4cm, Width approx. 5cm
- Thickness: Approx. 0.3cm
- Material: Acrylic
- Origin: Japan
- Price: ¥1,430 (incl. tax)

4. Mirai Covering Her Eyes Acrylic Stand
Another unique design showcasing Mirai in a relatable moment—ideal for those days when meal scores from the app aren't ideal. Users can still keep the diet fun by sharing their meals with Mirai's company.
- Dimensions: Height approx. 14.8cm, Width approx. 6cm
- Base dimensions: Height approx. 4cm, Width approx. 5cm
- Thickness: Approx. 0.3cm
- Material: Acrylic
- Origin: Japan
- Price: ¥1,430 (incl. tax)

Purchase and Shipping Information

• - Where to Buy:

1) SuperGroupies Official Site
2) Animate Official Site

Please note that items won't be available via the Asuken official online store, Asuken SHOP.

• - Shipping:

SuperGroupies: Flat fee of ¥1,000.
Animate: Shipping fees vary from ¥280 to ¥894 depending on the method and region.

• - Reservation Period: October 8, 2025, 10:00 AM - November 4, 2025, 12:00 PM
• - Delivery Time: Scheduled for late December 2025 (subject to change).

As an esteemed brand committed to connecting with pop culture, SuperGroupies merges various content sources, including anime, games, and more, ensuring fans receive products they love. Visit their official website for more exciting collaborations.

Asuken continues to innovate in health management through its AI meal management app, making the journey towards a healthier lifestyle enjoyable and supportive, encouraging users every step of the way. Check out their official site for more information on the Asuken app here.