#USA #Chicago #Conagra Brands #Crispy Chicken #Banquet Chicken Tenders

Banquet Launches MEGA Crispy Chicken Tenders

In a bold move to cater to America's rising protein cravings, Banquet, a notable brand under Conagra Brands, Inc., has unveiled its latest offering: MEGA Crispy Chicken Tenders. With the chicken tender market skyrocketing to an impressive $1.8 billion in annual retail sales, Banquet is poised to claim its stake in this thriving segment.

Available in Original and Spicy varieties, these chicken tenders are designed to be a wholesome addition to a quick weeknight meal, especially as families gear up for the busy back-to-school season. Each serving boasts a robust 16 grams of protein, making it an attractive option for those looking to boost their intake of this essential nutrient.

The Rise of Chicken in American Diets

Historically, chicken has cemented its status as America's go-to protein option since the 1940s. With its rise in popularity, chicken surpassed pork in availability in the 1990s and took the lead over beef by 2010. The average American's chicken consumption has seen substantial growth, with projections indicating it will reach about 106.8 pounds per person by 2027.

Driving this appetite for chicken, particularly among younger consumers, is a notable surge in interest from Generation Z. Recent trends show that nearly half of Gen Z adults are looking to increase their protein consumption—a spike of 14% from last year. Coupled with the fact that a significant 23% of Gen Z's meals fall under the 'Heat & Eat' category, chicken tenders emerge as an ideal solution.

According to insights gathered from recent research, 48% of all consumers are actively pursuing diets higher in protein—an increase of approximately 6.8 points from the previous year. This trend aligns perfectly with the introduction of Banquet's MEGA Crispy Chicken Tenders, catering to a nationwide appetite that seems eager for more.

Statistics That Speak Volumes

• - $1.8 billion: The annual retail sales of frozen chicken tenders and strips.
• - 3%: The compound annual growth rate for frozen chicken tenders and strips over the last three years.
• - 62.3%: Proportion of U.S. households purchasing frozen prepared chicken at least once a year.
• - 27%: Menu penetration of chicken tenders in U.S. restaurants, showing their widespread popularity.
• - $56.5 billion: Total consumer spending at chicken-focus quick-service establishments in the year ending June 2026.
• - 38%: The percentage of frozen chicken that families prepare using an oven, just slightly edging out air fryers at 37%.

These figures illustrate the significant demand for chicken, particularly tenders, emphasizing why Banquet's new offerings are sure to resonate with consumers.

Versatile and Easy to Prepare

One of the key appeals of chicken tenders is their versatility. The latest research indicates that traditional dipping sauces greatly enhance the chicken tender experience, with ranch (21%), Buffalo (18%), honey mustard (17%), and BBQ (7%) as popular choices among diners. At home, ketchup remains a firm favorite, accounting for over half of all condiment pairings with chicken tenders.

Banquet's MEGA Crispy Chicken Tenders come in a 22-ounce bag containing approximately 11 tenders, making them an easy and convenient meal option perfect for busy weeknights. Whether prepared in an oven or an air fryer, these tenders are poised to deliver satisfying, flavorful meals that cater to all family members.

Priced at a suggested retail of $7.49, Banquet MEGA Crispy Chicken Tenders are now available for purchase. For additional details about the product and other offerings, interested customers can visit www.banquet.com.

About Conagra Brands

Conagra Brands, Inc., traded under NYSE CAG, stands as one of North America's leading food companies. With a legacy that spans a century, Conagra continually adapts its portfolio to meet evolving consumer preferences, encapsulating quality and innovation. Well-known brands under their banner include Birds Eye®, Healthy Choice®, and Duncan Hines®, among others. In fiscal 2026, Conagra generated net sales exceeding $11 billion, emphasizing its vital role in the food industry landscape.