GUILTY’S Opens Big Soft Cookie Specialty Store in Gifu: A Sweet Treat for All

GUILTY’S: The Sweet Haven for Cookie Lovers in Gifu

Guilty pleasure meets creative indulgence at GUILTY’S, the latest addition to Japan's dessert scene. Opening on October 17, 2025, at Colorful Town Gifu, this specialty shop focuses on offering exceptionally delicious big soft cookies, each boasting a diameter of approximately 13 cm. The excitement surrounding the franchise is palpable, especially considering its rapid expansion, with this new location marking the third outlet in Gifu Prefecture.

The GUILTY’S Concept

GUILTY’S is not just about cookies; it's about creating moments of joy. Established by All Hearts Company, a bakery and patisserie powerhouse located in Tokyo and Nagoya, GUILTY’S operates under the philosophy of **