#Japan #Iida #Miso Making #Hanamaruki #Tonic

New Filming Location in Nagano: Hanamaruki Miso Making Experience Hall

The Hanamaruki Miso Making Experience Hall, located in Iida City, Nagano, has recently been registered as a filming location by Tonichi Printing Co., Ltd., headquartered in Koto City, Tokyo. This new addition to the T-Roke filming service aims to attract filmmakers looking for unique sites for dramas, commercials, and more.

Opened to commemorate Hanamaruki's 100th anniversary, the Experience Hall features a modern and innovative architectural design that stands out in Japan. Its eye-catching exterior showcases a bold, multi-faceted white facade that symbolizes the snow-capped mountains of the Southern and Central Alps, making it not only a unique place to learn about miso but also a fresh filming location. The location offers breathtaking natural views, which enhance the visual appeal of any production. With spacious interview rooms, a theater room, and an inviting entrance, nearly all areas inside the building—except for certain restricted ones—will be available for filming.

The collaboration between Tonichi and Hanamaruki was sparked through a post on the social media platform X, where the Tonichi headquarters was featured as a filming location. Kanami Kobayashi, the director of the Experience Hall, noticed this post and expressed interest in registering her venue as a filming site. This marked the first successful partnership forming through social media interaction, which illustrates the power of online connectivity in today's business landscape. Kobayashi remarked, “Visitors often tell us how impressive the facility is, likening it to a studio, and have asked if it could be used for purposes other than just making miso. I have been exploring other uses for our facility, so I am thankful for this opportunity with Tonichi. I’m excited about the potential that lies ahead.”

The T-Roke service aims to enhance the value of companies and communities through filming opportunities while continuously discovering unique and attractive locations. The Hanamaruki Miso Making Experience Hall is an excellent addition, presenting new possibilities for filmmakers.

Unveiling Suggested Filming Spots!

Stunning Entrance and Atrium

Nestled in a picturesque area surrounded by the Central and Southern Alps, the Experience Hall features a striking white building inspired by snow-covered mountains. The modern design has received numerous awards, denoting its architectural excellence. Upon entering, visitors are greeted by a bright atrium with high glass windows and an inviting stairway up to the second floor, providing ample natural light during the day.

Main Experience Room: Breathtaking Views

The central experience room offers stunning panoramic views of both mountain ranges, creating an inspiring filming location. Whether it’s day or night, filmmakers can capture the ever-changing sky and scenery. The room features a pristine white interior that is versatile enough to serve various functions such as an event space, conference room, research lab, or gallery. Additionally, there is a mini kitchen that allows for cooking scenes to be filmed easily.

Versatile Mini Theater and Hallways

The mini theater room is designed with a cohesive white color palette and indirect lighting accents, making it suitable for meetings and presentations. The well-lit corridors, large windows, and airy connected passageways provide multiple filming spots, allowing creative teams to explore different angles and setups throughout the facility.

Summary

The Hanamaruki Miso Making Experience Hall provides a unique and visually stunning location for filmmakers. Its creative architecture, beautiful surroundings, and versatile spaces enable a range of media production possibilities. As the facility begins its journey as a filming location, the collaboration with Tonichi will surely foster new artistic endeavors and community engagement in the Nagano region.

Facility Overview

• - Location: 2701 Nishiminowa, Iida City, Nagano Prefecture
• - Available areas for filming: Experience Room, Theater Room, Entrance, Hallways, Overall premises (some restricted areas)
• - Filming availability: By consultation
• - Pricing: Starting from 25,000 yen per hour or 50,000 yen per day, fluctuating with time slots.
• - Filming Page: Hanamaruki Location Page

Company Overview: Hanamaruki Co., Ltd.

• - Founded: November 1, 1918
• - Established: November 5, 1946
• - CEO: Shuichiro Hanaoka
• - Location: 2701 Nishiminowa, Iida City, Nagano Prefecture
• - Business Focus: Miso production and sales, processed food manufacturing
• - Website: Hanamaruki

Company Overview: Tonichi Printing Co., Ltd.

• - Founded: May 1, 1952
• - CEO: Mitsuaki Nishikawa
• - Location: 2-1-30, Echujima, Koto City, Tokyo
• - Business Focus: Editing and printing of print media, real estate transactions, digital services, filming location provision, online sales, fabric illuminated sign production and sales
• - Website: Tonichi Printing